Team Never Quit21 Apr 2021

Nick Shaw: CEO & Co-Founder of Renaissance Periodization™, Co-Host of the RP Strength Podcast, Author of 'Fit For Success'

Is it possible to develop an idea birthed in bodybuilding and powerlifting, and create a health, nutrition, and strength company as well as the highly popular RP app? If you’re Nick Shaw, the answer is a resounding yes. Nick is the founder and CEO of Renaissance Periodization and has sold hundreds of thousands of books on nutrition, training, recovery, and creating healthy habits.

Nick is a former competitive powerlifter and bodybuilder and has also personally coached numerous world-class athletes, including CrossFit Games Champions, international medalists, Olympians, UFC fighters, professional athletes, and Navy SEALs.

He is a co-host of the RP Strength podcast with wife - and RP colleague - Lori Shaw. Nick, Marcus, and Morgan bring a very interesting and informative discussion about the complexities and “I can use it now” strategies for strength and nutrition. In this episode you will hear:

I’m an accidental entrepreneur.
If you just bust your ass and get after it, you can get better.
In fitness or sports, there's always a little bit more, you can do. You can get a little bit faster, you can get a little bit stronger, you can do a few more reps, whatever it is, you can grow a little more muscle.
I thought: What if we take people with elite genetics, and then combine the scientific approach? You could probably have some pretty cool athletes.
You have to nail the calorie balance first.
Stop snacking, just start eating lean proteins with every meal - more fruits and veggies, your healthy fats, avocados, olive oil, things like that.
Calorie balance is the number one overall thing.
You can give somebody the perfect diet, but if they're never going to follow it, is it any good?
It’s not a diet. It’s more of a lifestyle.
You can't out-train a bad diet.
Be prepared to work your tail off.
My wife's a warrior. She’s way stronger than me.
2020 was such a crappy year for so many people, and I knew there was going to be a way to help people.
Instead of trying to compete for little plastic trophies, it's better to prioritize family.
You can learn so much from really successful people.

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