37 Don't Become a Coach for the Money!

37 Don't Become a Coach for the Money!

Today we delve into ethical considerations around marketing coaching, including MLM-like tactics, pricing, and the pressure to charge high fees to recoup investments in programs teaching coaches how to market.

One particular thing I learned recently about this history of the coaching world is changing how I think about my own business. Even if you're not a coach, this will be an interesting episode!


Topics include:

  • Following up about last week's conversation with Samantha Pollack about ethics in marketing
  • Why some of the MLM accusations feel true (marketing coaches teaching coaches how to market to other coaches, etc)
  • Courses focused on marketing and selling over coaching skills
  • Why the industry doubled its prices some years ago due to JV/affiliate models
  • Accessibility not just in terms of money but also how AuDHD folks consume content and integrate


Links mentioned in episode:

  1. Survey about having bought courses/coaching
  2. Contact form
  3. The four video podcasts by Rachael Kay Albers: Thomas Edison to Tony Robbins: The Online Business Family Tree, Six Figure Masterminds, Marie Forleo, and The Syndicate, ClickFunnels, Fake it 'til you make it, & Moneyball, Fix From Within or Burn It All Down? What Next?


Resources:

  1. Like Your Brain community space
  2. Resources Blog & Contact Form
  3. Transcript Doc
  4. Email Newsletter

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