S8 E1: Words Tell Us Everything (Jonah Berger)

S8 E1: Words Tell Us Everything (Jonah Berger)

Almost everything we do involves words. "Words," says Wharton professor Jonah Berger, "are how we persuade, communicate, and connect. They're how executives lead, salespeople sell, and parents parent. Even our private thoughts depend on language." But while we live in a world awash in words, we're strangely indifferent about which ones we use. We focus on the ideas we want to convey, not the best way to articulate them. And that, according to Jonah, is a big mistake because "subtle shifts in the words we use can have a big effect on our impact." This week on the show, he'll teach you how to make those subtle shifts so you can become a better communicator, a better persuader, a better friend, and a more confident, effective person. Jonah's new book is called "Magic Words: What to Say to Get Your Way."

Denne episoden er hentet fra en åpen RSS-feed og er ikke publisert av Podme. Den kan derfor inneholde annonser.

Episoder(964)

Why Are You Working So Hard?

Why Are You Working So Hard?

Hard work is often treated as a virtue with no downside—but what if the story we tell about work keeps us from living well? Journalist Adam Chandler questions the American self-reliance myth in 99% Pe...

9 Okt 20min

The Trouble With Men

The Trouble With Men

A strange invitation to a castle sends Jon Ronson into a much bigger mystery: What happens when men lose their sense of purpose—and the internet offers to supply a new one? In The Castle: Adventures i...

8 Okt 33min

Stop Trying Harder. Build a Better System.

Stop Trying Harder. Build a Better System.

If trying harder were the answer, your to-do list would be empty by now. In How to Be Good at Life: Simple Systems to Achieve More and Stress Less, Ben Meer explores how redesigning the systems around...

7 Okt 27min

You’re More Than What You Do for Other People

You’re More Than What You Do for Other People

You can be the person everyone relies on—and still feel invisible. In The Mattering Effect: Creating a Life of Meaning and Worth, John R. Miles explores the gap between being useful and feeling genuin...

6 Okt 34min

How to Get Rich in America

How to Get Rich in America

When you picture the very rich, do you see a tech billionaire—or the owner of your local car dealership? In The Everywhere Millionaire: Who Is Really Rich in America and How They Got There, economists...

5 Okt 20min

How to Say the Right Thing

How to Say the Right Thing

The right words can open doors—but the best negotiators know that language works only when it creates genuine connection. In Magic Words: What to Say to Get Your Way, Wharton professor Jonah Berger ex...

2 Okt 32min

The Art of Passionate Living

The Art of Passionate Living

What would happen if you stopped rushing, paid closer attention, and let yourself take up a little more space? In Alex Durand and Tom Carles’s Pardon Our French: The Parisian Way to a Happier Life, th...

1 Okt 29min

How to Be Reasonable in an Age of Contempt

How to Be Reasonable in an Age of Contempt

What does it take to stay reasonable when politics rewards contempt? Utah Governor Spencer Cox, author of Off Ramp: How to Be a Peacemaker in an Age of Contempt, argues that disagreement isn’t the rea...

30 Sep 25min

Populært innen Fakta

fastlegen
dine-penger-pengeradet
relasjonspodden-med-dora-thorhallsdottir-kjersti-idem
rss-kunsten-a-leve
rss-strid
treningspodden
foreldreradet
rss-orjasater
rss-bisarr-historie
jakt-og-fiskepodden
sinnsyn
fryktlos
gravid-uke-for-uke
rss-impressions-2
takk-og-lov-med-anine-kierulf
mikkels-paskenotter
hverdagspsyken
hr-podden-2
rss-bak-luftfarten
kvallm