Building Buffbunny | Heidi Somers

Building Buffbunny | Heidi Somers

Designing Confidence

In this episode of The Dr. Gabrielle Lyon Show, Dr. Lyon sits down with Heidi Somers, the founder of Buffbunny Collection, a dynamic and empowering fitness and lifestyle brand that has taken the industry by storm. From growing up in a small town in Alaska to becoming a successful entrepreneur, Heidi’s journey is a testament to the power of resilience, self-belief, and authenticity.

Heidi opens up about her humble beginnings, including her early struggles with weight and body image, and shares how these experiences fueled her passion to help other women feel strong, confident, and stylish. She reflects on her decision to leave college and a pre-med path to pursue her dream, her challenges in starting a business from scratch, and the deep sense of purpose she finds in creating high-quality, functional activewear.

We dive into:

  • How Heidi turned her personal challenges into a successful business
  • The value of persistence, grit, and trusting your instincts
  • Why self-care and fitness are essential for sustained success
  • Practical advice for building a transparent and community-centered brand

Tune in to hear Heidi’s inspiring journey and the strategies she used to build a thriving, values-driven business. Whether you're an entrepreneur, fitness enthusiast, or just seeking a boost of motivation, this episode is packed with practical advice and empowering stories to inspire your own journey.


Who is Heidi Somers?

Heidi Somers is the founder and CEO of Buffbunny Collection, a popular activewear brand dedicated to empowering women through fitness, fashion, and self-confidence. Growing up in a small town in Alaska, Heidi’s journey to success wasn’t easy. She faced personal challenges, including struggles with weight and self-acceptance, which fueled her passion to create a supportive community and high-quality activewear designed specifically for women. From humble beginnings on YouTube sharing fitness tips, Heidi built a multi-million dollar brand that resonates with women everywhere. Today, she’s celebrated for her transparency, grit, and dedication to helping women look and feel their best, both inside and out.


  • Apply to become a patient - https://drgabriellelyon.com/new-patient-inquiry/
  • Join my weekly newsletter - https://institute-for-muscle-centric-medicine.ck.page/2ed23e2860
  • Get my book - https://drgabriellelyon.com/forever-strong/


This episode is brought to you by:

  • AG1 - Special Black Friday Gift & FREE TRAVEL PACK! - https://drinkAG1.com/LYON
  • Fatty15 - Code DRLYON for 15% OFF 90 DAY Subscription - https://fatty15.com/DRLYON
  • Cozy Earth - Code DRLYON for 40% OFF - https://cozyearth.com/DRLYON
  • ARMRA - Code DRLYON for 15% OFF - https://tryarmra.com/DRLYON
  • Puori - Code DRLYON for 20% OFF - https://puori.com/DRLYON


Follow Heidi Somers -

  • Instagram: https://www.instagram.com/buffbunny
  • Twitter: @HeidiSomers
  • YouTube: https://www.youtube.com/@heidisomers

Find me at:

  • Instagram: @drgabriellelyon
  • Tik Tok: @drgabriellelyon
  • Facebook: facebook.com/doctorgabriellelyon
  • YouTube: youtube.com/@DrGabrielleLyon

Denne episoden er hentet fra en åpen RSS-feed og er ikke publisert av Podme. Den kan derfor inneholde annonser.

Episoder(234)

5 Protein Myths Your Doctor Is Still Repeating In The Exam Room

5 Protein Myths Your Doctor Is Still Repeating In The Exam Room

You probably ate something today with high protein printed across the front of it, and there is a good chance it did almost nothing for your skeletal muscle. There is no meaningful enforcement standar...

3 Sep 16min

STOP Treating Low Testosterone As Depression: The 160 Reading Navy Doctor Refused | Tim Parlatore

STOP Treating Low Testosterone As Depression: The 160 Reading Navy Doctor Refused | Tim Parlatore

A Navy captain with 24 years of service went to medical for exhaustion, weight gain, and low mood, and was told to see a therapist and eat less. When he asked for a testosterone test his physician ask...

1 Sep 1h 45min

Nobody Told You This About Creatine

Nobody Told You This About Creatine

You might think creatine is a bodybuilder's steroid you have to cycle, load, and fear for your kidneys, but it's a compound your own body already makes from three amino acids, with one of the deepest ...

27 Aug 19min

Are You Aging Faster Than You Should? - Dr. Kristen Holmes

Are You Aging Faster Than You Should? - Dr. Kristen Holmes

Most of what we call "aging" may not be about time at all. It may be a nervous system stuck in stress, quietly draining your sleep, your recovery, and your long-term health.In this episode, Dr. Gabrie...

25 Aug 1h 12min

The Gut Yeast That Brews Ethanol From Every Carb You Eat

The Gut Yeast That Brews Ethanol From Every Carb You Eat

Blowing four times the legal limit on a breathalyzer usually means one thing, but in 2015, a judge dismissed a DWI because the driver's own gut was fermenting alcohol from an ordinary carb-heavy dinne...

20 Aug 20min

The 1 Macronutrient High Performers Skip After 60 | Arthur Brooks, PhD

The 1 Macronutrient High Performers Skip After 60 | Arthur Brooks, PhD

Most people chase happiness as a feeling and wait for certainty before making big decisions, and both instincts quietly backfire. Dr. Arthur Brooks joins Dr. Gabrielle Lyon to break down what happines...

18 Aug 1h 8min

Why You're So Bloated on Ozempic

Why You're So Bloated on Ozempic

You might think the number dropping on the scale is the whole win, but on a GLP-1, a meaningful share of what you're losing may be muscle, not fat, and the fiber that's supposed to help can quietly ma...

13 Aug 14min

Taryn Smith - The Crash Nobody Warns You About After a Huge Win

Taryn Smith - The Crash Nobody Warns You About After a Huge Win

You'd think fear is what stops you from doing hard things. At 25, with zero rowing experience, Taryn Smith crossed the Atlantic alone. 3,000 miles, 46 days, and I learned that the fear was never the o...

11 Aug 1h 30min

Populært innen Vitenskap

fastlegen
tingenes-tilstand
romkapsel
liberal-halvtime
villmarksliv
dekodet-2
sinnsyn
jss
rekommandert
forskningno
fjellsportpodden
tomprat-med-gunnar-tjomlid
rss-inn-til-kjernen-med-sunniva-rose
rss-rekommandert
rss-kunstig-intelligens-med-elisabeth-maren-og-morten
grunnstoffene
rss-overskuddsliv
tidlose-historier
nordnorsk-historie
rss-paradigmepodden