Securing the AI Wild West: A Conversation with Elad Schulman, CEO of Lasso
20MinuteLeaders24 Apr

Securing the AI Wild West: A Conversation with Elad Schulman, CEO of Lasso

The arrival of Generative AI marks perhaps the fastest and most dramatic technological change we've ever experienced, reshaping cybersecurity at a pace most organizations are unprepared for. A recent conversation with Elad Schulman, CEO and Co-Founder of Lasso, reinforced my understanding that organizations must rapidly adapt to this new reality, where threats evolve continuously and at an unprecedented rate.Schulman, a seasoned entrepreneur who founded and sold the cybersecurity company Segasec to Mimecast, emphasized that upon entering the Generative AI world about two years ago, it felt like stepping into a "new Wild West." "You need a new sheriff to catch the bad guys," he noted. This metaphor aptly captures the significant challenge organizations face today as traditional security models, built on static defenses and rigid tools, can no longer handle the dynamic, AI-driven threats.What's particularly striking about this transformation is the aggressive adoption of AI tools by employees themselves, without waiting for formal approvals or clear organizational policies. As Schulman explained, "Employees didn't wait for policy or enforcement; they simply started using these tools because they are extraordinarily effective." Such rapid, unsupervised adoption poses significant security challenges, from sensitive data leaks to exposure to new risks previously nonexistent.Lasso’s approach, under Schulman's leadership, focuses on providing organizations with comprehensive visibility into employees' use of AI tools. Instead of attempting to block the technology, their strategy enables safe and efficient AI adoption. "Security shouldn't prevent usage but enable it," Schulman emphasized. "We must help employees elegantly recover from mistakes rather than just block them."This approach represents a substantial shift from traditional security methods, which typically create user friction, harm productivity, and ultimately lead employees to circumvent policies. Organizations restricting AI usage risk undermining their competitive edge. Conversely, adopting this technology without adequate security exposes them to significant new vulnerabilities.Beyond security challenges, AI also opens new defensive opportunities. At Lasso, AI is employed to provide organizations immediate and active visibility into internal data flows, quickly identify threats, and neutralize them. "We are not just creating another security tool but an entire platform enabling organizations to adopt AI safely," Schulman said.From my perspective, we stand at a critical juncture. AI adoption is no longer optional—it’s already here, fundamentally changing the nature of work and security. Organizations strategically integrating AI within their security frameworks will secure a considerable competitive advantage. Those hesitant to do so will find themselves increasingly vulnerable to attacks leveraging precisely these technologies.As Schulman candidly summarized, "We are still learning as we go. Ignoring these changes simply isn't an option. The technology evolves nearly every week." In my view, this agile, adaptive, and proactive approach is precisely what cybersecurity leaders must adopt immediately.About Michael MatiasMichael Matias is the CEO and Co-Founder of Clarity, an AI-powered cybersecurity startup backed by venture capital firms including Bessemer Venture Partners and Walden Catalyst. Clarity develops advanced AI technologies protecting organizations from sophisticated phishing attacks and AI-generated social engineering threats, including deepfakes. Before founding Clarity, Matias studied Computer Science with a specialization in AI at Stanford University and led cybersecurity teams in Unit 8200 of the Israel Defense Forces. Forbes Israel recognized him early on, naming him to the exclusive 18Under18 list in 2013 and the Forbes 30Under30 list thereafter. Matias authored the book Age is Only an Int and hosts the podcast 20MinuteLeaders.

Episoder(1146)

Ep1082 Udi Cohen: The AI Revolution in Governance, Risk, and Compliance

Ep1082 Udi Cohen: The AI Revolution in Governance, Risk, and Compliance

In this episode, Udi Cohen shares his transformative journey from technology enthusiast to pioneering the use of generative AI in governance, risk, and compliance (GRC). Delve into how Udi's innovative approach to vendor verification is reshaping security protocols, offering new solutions to old challenges, and making compliance accessible and efficient in an increasingly interconnected world.

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Ep1081: Daphna Nissenbaum: Nature’s Packaging - Innovating for a Sustainable Tomorrow

Ep1081: Daphna Nissenbaum: Nature’s Packaging - Innovating for a Sustainable Tomorrow

Step into the visionary world of Daphna Nissenbaum, CEO of TIPA Corp, who transformed a simple jog into a revolutionary eco-friendly endeavor. Inspired by a conversation with her children, Daphna embarked on a mission to replace persistent plastics with compostable alternatives that benefit the earth. Her dedication to mimicking nature's circular processes illustrates the profound impact of innovation. As she navigates the challenges of a stubborn industry, her story offers a beacon of hope and a testament to the power of sustainable change, inspiring us to rethink how we interact with our environment.

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Ep1080: Vera Shulman: Navigating the Clouds - Unifying Tech and Strategy at ProfiSea

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Ep1079: Oded Blatman: Navigating Cyberspace: From Defense Systems to Blockchain Security

Ep1079: Oded Blatman: Navigating Cyberspace: From Defense Systems to Blockchain Security

In this episode, Oded Blatman shares his transition from a developer to a Chief Information Security Officer, revealing the complexities of protecting digital assets against nation-state threats. From establishing cutting-edge security operations in Israel's defense sector to pioneering cybersecurity measures in the blockchain space, Oded discusses the evolving nature of cyber threats and the critical role of innovation and proactive defense strategies in safeguarding information.

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Ep1078: Shahar Sorek's Journey from Martial Artist to Entrepreneurial Success

Ep1078: Shahar Sorek's Journey from Martial Artist to Entrepreneurial Success

In the latest episode of 20 Minute Leaders, if you guessed Shahar Sorek, you're absolutely correct! Shahar took us on a wild ride through his journey from martial artist and actor to gaming entrepreneur extraordinaire. He spilled the beans on founding a successful gaming company, then switched gears to join Overwolf as CMO and Investor Relations Officer. We geeked out over the gaming industry's evolution, with Shahar dropping truth bombs about the rise of user-generated content (UGC) and the crucial role of third-party creators. From epic collaborations with studios like Wildcard for Ark Survival Ascended to empowering creators to make a living from their craft, Shahar's passion for gaming and community-building shone through. It was a rollercoaster of insights, laughs, and a whole lot of gaming goodness. So grab your controller and tune in for a dose of gaming inspiration! 🎮✨ #GamingIndustry#Entrepreneurship#20MinuteLeaders#GamingCommunity#GamingInspiration#GamingEntrepreneur

12 Apr 202421min

Ep1077: Oren Kandel: Navigating the New Wave of Video Content Creation

Ep1077: Oren Kandel: Navigating the New Wave of Video Content Creation

Embark on a journey with Oren Kandel as he navigates the thrilling ups and downs of transforming the world of video content creation through AI. From early setbacks to achieving a groundbreaking $1M ARR in record time, discover the resilience and innovation driving the future of digital storytelling. #20MinuteLeaders

28 Mar 202422min

Ep1076: Liat Hayun: Navigating Cybersecurity and Entrepreneurship Amidst Adversity

Ep1076: Liat Hayun: Navigating Cybersecurity and Entrepreneurship Amidst Adversity

Liat Hayun shares her unexpected journey from aspiring aeronautics engineer to cybersecurity visionary, highlighting the challenges and triumphs of navigating the tech world. Her story is a testament to the power of curiosity and the impact of embracing unforeseen paths in shaping a secure digital future.

19 Mar 202421min

Ep1075: The Minds Behind Mine: Redefining Privacy for the Digital World

Ep1075: The Minds Behind Mine: Redefining Privacy for the Digital World

In a digital era where privacy is paramount, the founders of Mine share their journey of empowering individuals with control over their personal data. Celebrating five years of innovation, they delve into the evolution of data governance, highlighting the balance between technological advancement and user consent. Discover how Mine is shaping a future where privacy and transparency coexist.

13 Mar 202424min

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