Securing the AI Wild West: A Conversation with Elad Schulman, CEO of Lasso

Securing the AI Wild West: A Conversation with Elad Schulman, CEO of Lasso

The arrival of Generative AI marks perhaps the fastest and most dramatic technological change we've ever experienced, reshaping cybersecurity at a pace most organizations are unprepared for. A recent conversation with Elad Schulman, CEO and Co-Founder of Lasso, reinforced my understanding that organizations must rapidly adapt to this new reality, where threats evolve continuously and at an unprecedented rate.Schulman, a seasoned entrepreneur who founded and sold the cybersecurity company Segasec to Mimecast, emphasized that upon entering the Generative AI world about two years ago, it felt like stepping into a "new Wild West." "You need a new sheriff to catch the bad guys," he noted. This metaphor aptly captures the significant challenge organizations face today as traditional security models, built on static defenses and rigid tools, can no longer handle the dynamic, AI-driven threats.What's particularly striking about this transformation is the aggressive adoption of AI tools by employees themselves, without waiting for formal approvals or clear organizational policies. As Schulman explained, "Employees didn't wait for policy or enforcement; they simply started using these tools because they are extraordinarily effective." Such rapid, unsupervised adoption poses significant security challenges, from sensitive data leaks to exposure to new risks previously nonexistent.Lasso’s approach, under Schulman's leadership, focuses on providing organizations with comprehensive visibility into employees' use of AI tools. Instead of attempting to block the technology, their strategy enables safe and efficient AI adoption. "Security shouldn't prevent usage but enable it," Schulman emphasized. "We must help employees elegantly recover from mistakes rather than just block them."This approach represents a substantial shift from traditional security methods, which typically create user friction, harm productivity, and ultimately lead employees to circumvent policies. Organizations restricting AI usage risk undermining their competitive edge. Conversely, adopting this technology without adequate security exposes them to significant new vulnerabilities.Beyond security challenges, AI also opens new defensive opportunities. At Lasso, AI is employed to provide organizations immediate and active visibility into internal data flows, quickly identify threats, and neutralize them. "We are not just creating another security tool but an entire platform enabling organizations to adopt AI safely," Schulman said.From my perspective, we stand at a critical juncture. AI adoption is no longer optional—it’s already here, fundamentally changing the nature of work and security. Organizations strategically integrating AI within their security frameworks will secure a considerable competitive advantage. Those hesitant to do so will find themselves increasingly vulnerable to attacks leveraging precisely these technologies.As Schulman candidly summarized, "We are still learning as we go. Ignoring these changes simply isn't an option. The technology evolves nearly every week." In my view, this agile, adaptive, and proactive approach is precisely what cybersecurity leaders must adopt immediately.About Michael MatiasMichael Matias is the CEO and Co-Founder of Clarity, an AI-powered cybersecurity startup backed by venture capital firms including Bessemer Venture Partners and Walden Catalyst. Clarity develops advanced AI technologies protecting organizations from sophisticated phishing attacks and AI-generated social engineering threats, including deepfakes. Before founding Clarity, Matias studied Computer Science with a specialization in AI at Stanford University and led cybersecurity teams in Unit 8200 of the Israel Defense Forces. Forbes Israel recognized him early on, naming him to the exclusive 18Under18 list in 2013 and the Forbes 30Under30 list thereafter. Matias authored the book Age is Only an Int and hosts the podcast 20MinuteLeaders.

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Ep183: Peter Wexler | Startup Investor, Advisor and Board Member

Ep183: Peter Wexler | Startup Investor, Advisor and Board Member

Peter is a startup investor, advisor and board member. He co-founded Spidercloud Wireless, a leader in scalable, multi-access Small Cell network platforms (now part of Corning)  Prior to that, he was founding VP Engineering at Juniper Networks, managed their Mobile Business and was a Director of the Ericsson-Juniper joint venture company. His earlier ventures focused on telecom and medical imaging including MRI, optical and ultrasound.  Peter holds an MBA from Boston University, an M.S.E from the University of Illinois and a B.S.E.E from SUNY Stony Brook.

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Ep163: Edison Tse | Stanford Professor, Entrepreneurship Strategy

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Professor Tse received his Ph.D. in Electrical Engineering from MIT and is an expert in the field. In recent years he dedicated his research effort in dynamic entrepreneurial strategy and transformation of Chinese production economy to innovation economy. He has published over 180 papers on his research activities. Tse developed a framework for analyzing dynamic competitive strategy based on a dynamic model of grabber-holder dynamics that describes the forces that would shape the formation of an ecosystem supporting an exciting vision

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Ep162: Alon Ozer | Chief Investment Officer at Omnia Family Wealth

Ep162: Alon Ozer | Chief Investment Officer at Omnia Family Wealth

Alon is the Chief Investment Officer at Omnia Family Wealth, a multi-family office in Florida. Previously he served as the Chief Investment Officer at The Foundation of the Greater Miami Jewish Federation and managed the foreign securities trading desk at Gaon Investment House, one of Israel’s largest investment firms. He is a frequent lecturer and has spoken about Israel’s economy and innovations at events for Israel Bonds, AIPAC, and the Jewish Federations of North America.

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Ep179: Anne Blum | Head of Platform at Angular Ventures

Ep179: Anne Blum | Head of Platform at Angular Ventures

Anne is the Head of Platform at Angular Ventures, focusing on providing portfolio companies with the connections and resources necessary to achieve their goals and scale globally. Previously she co-founded Ellis Accelerator and worked at Facebook, Goldman Sachs and German Accelerator. She graduated magna cum laude from Cornell University and has lived in Silicon Valley, Paris, London and NYC. Anne is also the Co-Chair of the Red Cross Young Patrons Board.

31 Des 202028min

Ep170: Lee Alpert | Stanford University

Ep170: Lee Alpert | Stanford University

Lee is an American-Israeli who served as a medic in the IDF before beginning her studies at Stanford (Computer Science and Philosophy). She has been involved with the instruction of some of Stanford’s most popular CS courses as a Section Leader, was a product manager for Intuit and a software engineer for Project C in Hong Kong. Lee has also served as a Humanitarian Fellow with the NGO IsraAID, aiding their mission to improve the lives of asylum seekers in Lesbos, Greece.

31 Des 202023min

Ep165: Rebekah Bastian | CEO and Co-Founder at OwnTrail

Ep165: Rebekah Bastian | CEO and Co-Founder at OwnTrail

Rebekah Bastian is an entrepreneur, writer, artist, tech executive, mentor, wife, mother and aerial acrobat. She is the CEO & Co-founder of OwnTrail and was previously vice president of product and vice president of community and culture at Zillow. Rebekah is the author of Blaze Your Own Trail, is a contributor to Forbes and is a frequent speaker on social impact, career navigation and corporate diversity.

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Ep177: Amy Davies | Founder and CEO of First 30 Inc.

Ep177: Amy Davies | Founder and CEO of First 30 Inc.

Amy is the founder and CEO of tech start-up First 30 Inc. offering advanced onboarding and outplacement services to businesses. She is the author of A Spark in the Dark: Illuminating Your Path to a Brilliant Career in a Reorg World. Before establishing First 30 in North America, Amy lived in the UK and Europe working with global organizations including Unilever, Mars and Grainger. She possesses unique expertise in understanding the impact of corporate and economic flux on individual outcomes.

31 Des 202021min

Ep173: Dadi Perlmuter | Former Chief Product Officer at Intel

Ep173: Dadi Perlmuter | Former Chief Product Officer at Intel

David (Dadi) Perlmutter is a technology and social entrepreneur and investor, focusing on social activities to reduce social and economic inequality. Until 2014 he served as Executive Vice President and Chief Product Officer of Intel Corporation, responsible for the business and development of Intel’s solutions for computing and communication segments. He is a member of the Board of Governments of the Technion and Chairman of the Board of the Israel Innovation Institute, Tsofen, Teramount and Weebit.

31 Des 202023min

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