Securing the AI Wild West: A Conversation with Elad Schulman, CEO of Lasso

Securing the AI Wild West: A Conversation with Elad Schulman, CEO of Lasso

The arrival of Generative AI marks perhaps the fastest and most dramatic technological change we've ever experienced, reshaping cybersecurity at a pace most organizations are unprepared for. A recent conversation with Elad Schulman, CEO and Co-Founder of Lasso, reinforced my understanding that organizations must rapidly adapt to this new reality, where threats evolve continuously and at an unprecedented rate.Schulman, a seasoned entrepreneur who founded and sold the cybersecurity company Segasec to Mimecast, emphasized that upon entering the Generative AI world about two years ago, it felt like stepping into a "new Wild West." "You need a new sheriff to catch the bad guys," he noted. This metaphor aptly captures the significant challenge organizations face today as traditional security models, built on static defenses and rigid tools, can no longer handle the dynamic, AI-driven threats.What's particularly striking about this transformation is the aggressive adoption of AI tools by employees themselves, without waiting for formal approvals or clear organizational policies. As Schulman explained, "Employees didn't wait for policy or enforcement; they simply started using these tools because they are extraordinarily effective." Such rapid, unsupervised adoption poses significant security challenges, from sensitive data leaks to exposure to new risks previously nonexistent.Lasso’s approach, under Schulman's leadership, focuses on providing organizations with comprehensive visibility into employees' use of AI tools. Instead of attempting to block the technology, their strategy enables safe and efficient AI adoption. "Security shouldn't prevent usage but enable it," Schulman emphasized. "We must help employees elegantly recover from mistakes rather than just block them."This approach represents a substantial shift from traditional security methods, which typically create user friction, harm productivity, and ultimately lead employees to circumvent policies. Organizations restricting AI usage risk undermining their competitive edge. Conversely, adopting this technology without adequate security exposes them to significant new vulnerabilities.Beyond security challenges, AI also opens new defensive opportunities. At Lasso, AI is employed to provide organizations immediate and active visibility into internal data flows, quickly identify threats, and neutralize them. "We are not just creating another security tool but an entire platform enabling organizations to adopt AI safely," Schulman said.From my perspective, we stand at a critical juncture. AI adoption is no longer optional—it’s already here, fundamentally changing the nature of work and security. Organizations strategically integrating AI within their security frameworks will secure a considerable competitive advantage. Those hesitant to do so will find themselves increasingly vulnerable to attacks leveraging precisely these technologies.As Schulman candidly summarized, "We are still learning as we go. Ignoring these changes simply isn't an option. The technology evolves nearly every week." In my view, this agile, adaptive, and proactive approach is precisely what cybersecurity leaders must adopt immediately.About Michael MatiasMichael Matias is the CEO and Co-Founder of Clarity, an AI-powered cybersecurity startup backed by venture capital firms including Bessemer Venture Partners and Walden Catalyst. Clarity develops advanced AI technologies protecting organizations from sophisticated phishing attacks and AI-generated social engineering threats, including deepfakes. Before founding Clarity, Matias studied Computer Science with a specialization in AI at Stanford University and led cybersecurity teams in Unit 8200 of the Israel Defense Forces. Forbes Israel recognized him early on, naming him to the exclusive 18Under18 list in 2013 and the Forbes 30Under30 list thereafter. Matias authored the book Age is Only an Int and hosts the podcast 20MinuteLeaders.

Episoder(1148)

Ep141: Itai Sadan | Co-Founder and CEO of Duda

Ep141: Itai Sadan | Co-Founder and CEO of Duda

Itai founded Duda, a professional website builder for web designers, agencies and SaaS platforms. He started the company from his garage in Mountain View, CA, with his high school friend, Amir Glatt, who is now CTO. Duda currently has over 800,000 websites hosted on its platform. Previously Itai held business development, product and engineering positions at companies such as SAP and Amdocs.

21 Sep 202021min

Ep140: Amy Vetter | CEO and Keynote Speaker at The B3 Method® Institute

Ep140: Amy Vetter | CEO and Keynote Speaker at The B3 Method® Institute

Amy is the CEO of The B3 Method Institute and Drishtiq Yoga, a keynote speaker, and corporate board member. She is the author of the book, Business, Balance & Bliss: How the B3 Method Can Transform Your Career and Life, and the host of the Breaking Beliefs podcast. Her speaking programs encompass one-of-a-kind topics on digital transformation, mindfulness, leadership, employee engagement, company culture, change management and innovation.

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Ep139: Rom Eliaz | Founder and Managing Director at Elrom Ventures

Ep139: Rom Eliaz | Founder and Managing Director at Elrom Ventures

Dr. Eliaz is a serial entrepreneur with a track record of steering companies to success and acquisition by big pharma. He is the Founder and Managing Director at Elrom Ventures. Previously he was VP of Innovative Branded Products at Teva and CEO of NasVax (TASE: NSVX) and Immcure Therapeutics, VP Product at Intradigm (acquired), Rinat Neuroscience (acquired by Pfizer) and Alza (acquired by J&J). Rom received his PhD from the Weizmann Institute and an MBA from Harvard Business School.

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Ep138: Yaron Yaniv | Director of Enterprise Architecture at Silicon Valley Bank

Ep138: Yaron Yaniv | Director of Enterprise Architecture at Silicon Valley Bank

Yaron is currently Silicon Valley Bank Director of Enterprise Architecture and a former Chief Architect (Revenue Systems) at VISA. He has held leadership positions in software companies, architecturally leading multi-million dollar foundational initiatives, involving highly distributed systems processing billions of transactions, and spearheading the reimagination of next-gen technical and functional landscape for key financial institutions.  Avid traveler and someone who takes it one day at a time.

18 Sep 202022min

Ep137: Orit Balicer Tsur | Co-Founder of Overall

Ep137: Orit Balicer Tsur | Co-Founder of Overall

Orit Balicer Tsur is a serial entrepreneur and the founder of a new startup in stealth mode, focusing on the future of work. Her previous startup was acquired back in 2015. Previously she worked as a PM for Lyft, building new shared rides experiences. She started her career as an architect and moved to high-tech "only for a couple of years" that lasted over a decade. Yet she claims nothing has changed - it was always about creatively building stuff that people need. Orit is also a proud mother of four boys.

17 Sep 202023min

Ep136: Jake Flomenberg | Partner at Wing Venture Capital

Ep136: Jake Flomenberg | Partner at Wing Venture Capital

Jake Flomenberg is a Partner at Wing and focuses on next-generation infrastructure, SaaS, and security investments. Since joining Wing at the start of 2019 he has led 4 investments – including SiMa.ai and 3 stealth artificial intelligence related SaaS companies.

16 Sep 202022min

Ep135: Ron Schilling | Chairman & CEO at EchoPixel Technologies

Ep135: Ron Schilling | Chairman & CEO at EchoPixel Technologies

Ron started his career with a PhD in Semiconductor, after which he joined RCA Labs as part of the CMOS development team. He advanced to be the Director of Marketing for Motorola’s 6800 microprocessor, followed by being the General Manager for General Electric’s XRay division. His journey continued as he became the President of Diasonics' MRI Business and Senior Vice President of Toshiba Medical Systems. Today he is the Founder and CEO of EchoPixel’s Interactive Mixed Reality business.

15 Sep 202020min

Ep134: Sophie Alcorn | Founding Attorney at Alcorn Immigration Law

Ep134: Sophie Alcorn | Founding Attorney at Alcorn Immigration Law

Sophie is recognized as a Certified Specialist Attorney in Immigration and Nationality Law by the State Bar of California, Board of Legal Specialization. She is recognized by TechCrunch as a Verified Expert Lawyer and was recently named to the list of Top 10 Immigration Attorneys in California. She authors a weekly TechCrunch immigration advice column (Dear Sophie) and is the host of the podcast ‘Immigration Law for Tech Startups’. Her firm, Alcorn Immigration Law, is the fastest growing immigration law firm in Silicon Valley.

14 Sep 202020min

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