AI’s New Frontier in Data Security: A Conversation with Flow Security CEO Jonathan Roizin

AI’s New Frontier in Data Security: A Conversation with Flow Security CEO Jonathan Roizin

By Michael Matias, CEO of Clarity and Forbes 30 Under 30 alum


Cybersecurity is at a turning point, driven by artificial intelligence (AI). My conversation with Jonathan Roizin, CEO of Flow Security—now part of CrowdStrike—reinforced the urgent need for organizations to rethink data protection strategies in an era of dynamic, fluid information exchange.


The Shifting Nature of Data Security
Roizin, a veteran of elite Israeli cybersecurity organizations, has spent over 15 years tackling cyber threats. His focus on "data in motion" highlights a critical reality: data no longer sits in static environments. It moves continuously across cloud services, SaaS platforms, and APIs, fundamentally altering security needs.


The stakes are enormous. IBM’s 2023 Cost of a Data Breach report revealed that the average breach now costs $4.45 million. Meanwhile, organizations use over 130 SaaS applications, a number increasing nearly 18% annually. Yet, many still rely on outdated security models that assume clear perimeters around data.


The Decline of Traditional Defenses
Roizin emphasized the need to move beyond legacy Data Leakage Prevention (DLP) strategies, which were designed for endpoint security and internal networks. “The boundaries have been broken,” he explained. As organizations migrate to cloud environments like AWS, Google Cloud, and Microsoft Azure, perimeter-based security models are becoming ineffective. Gartner predicts that by 2025, 85% of businesses will operate primarily in the cloud.


AI as a Threat and a Defense Mechanism
The rise of AI compounds security challenges. AI-powered tools—such as coding assistants and automated meeting note-takers—introduce new vulnerabilities. Employees often share sensitive information through unmonitored AI platforms, inadvertently exposing critical data. A Team8 report found AI-driven phishing attacks have surged by more than 2,000%, with nearly half using GPT-generated communications.


Yet, AI also strengthens cybersecurity. Flow Security leverages AI-driven automation to classify and monitor sensitive data in real time, providing dynamic protection that traditional security models cannot achieve.


The Urgent Need for Proactive AI Integration
The future of cybersecurity demands a philosophical shift—security cannot rely on passive visibility. Instead, AI-driven real-time interventions must become the norm. Roizin and I share a conviction: cybersecurity teams should not simply identify risks but actively prevent breaches before they occur.


My work at Clarity reinforces this belief. AI-driven techniques can protect organizations far more effectively than reactive security models. Intelligent automation minimizes false positives, allowing security teams to focus on genuine threats rather than being overwhelmed by noise.


Looking Ahead
This conversation reaffirmed my thesis: cybersecurity must evolve alongside rapidly shifting technological landscapes. Static security frameworks no longer suffice. Organizations must integrate AI-driven defense mechanisms that adapt to the continuous movement of data—or risk falling behind.

Those who embrace this paradigm will unlock unprecedented security resilience. Those who delay may find themselves vulnerable to increasingly sophisticated cyber threats.

Episoder(1146)

Ep56: Marcel Kornacker | Founder of Apache Impala

Ep56: Marcel Kornacker | Founder of Apache Impala

Marcel Kornacker is a tech lead at Cloudera and the architect of Apache Impala (incubating). Marcel has held engineering jobs at a few database-related startup companies and at Google, where he worked on several ad-serving and storage infrastructure projects. His last engagement was as the tech lead for the distributed query engine component of Google’s F1 project. Marcel holds a PhD in databases from UC Berkeley.

25 Aug 202018min

Ep58: Yaron Carni | Founder of Maverick Ventures

Ep58: Yaron Carni | Founder of Maverick Ventures

Yaron is the founder of Maverick Ventures. Previously, he founded the Tel Aviv Angel Group where he was involved in business development for its portfolio companies and five exits. He is a graduate of Zell Entrepreneurship Program (IDC) and holds an MS in Law. Yaron sits on the board of the United Hatzalah (non-profit Emergency Medical Services Organization which consists of over 6,000 volunteer first responders).

25 Aug 202022min

Ep59: David Paluy | CTO of Stride Travel

Ep59: David Paluy | CTO of Stride Travel

David is a serial entrepreneur, co-founded 3 startups, and built 6 marketplaces (3 of which exited). He has almost 20 years of engineering and startup experience and has been fortunate to invest in, advise, and mentor many startups in a variety of industries. Today, David is the CTO of Stride Travel, the #1 US marketplace for multi-day tours and adventure travel packages.

25 Aug 202021min

Ep60: Zoe Littlepage | Trial Lawyer at Littlepage Booth

Ep60: Zoe Littlepage | Trial Lawyer at Littlepage Booth

Zoe is one of America’s most respected litigators, having achieved more than $500M in jury verdicts and settlements for her clients. This includes more than a dozen trials on hormone therapy chases that resulted in verdicts in excess of $260M. She is passionate about complex cases including mass torts, defective medical products or drug cases, as well as human rights issues. Besides litigation, Zoe is an avid Burning Man participant and an incredible adventurer!

25 Aug 202021min

Ep54: Shahar Markovich | Chief Digital & Information Officer of EL AL Israel Airlines

Ep54: Shahar Markovich | Chief Digital & Information Officer of EL AL Israel Airlines

Shahar is the Chief Digital and Information Officer of El Al Israel Airlines, aiming to make it “the Smart Airline for the Startup Nation". Previously he was the Chief Digital Officer of Bank Hapoalim (Israel’s largest bank), where amongst many things he helped launch Bit (Israel's largest p2p payment app). He was recognized as Israel "top 100 influential people" in digital for 2017.

24 Aug 202023min

Ep53: Sean Sternbach | Co-founder of Venture Out, previously Senior PM at Amazon, Co-Founder at Gingr (acquired)

Ep53: Sean Sternbach | Co-founder of Venture Out, previously Senior PM at Amazon, Co-Founder at Gingr (acquired)

Sean is the co-founder and a Managing Director of Venture Out, a company dedicated to helping founders with big tech day jobs validate their startup idea before pursuing it full-time. Previously he was the entrepreneur in residence (EIR) for the Techstars Alexa accelerator, was Senior Product Manager at Amazon, and sold a B2B SaaS company, Gingr. He holds an MBA from the University of Chicago, Booth School of Business.

24 Aug 202020min

Ep55: Sheryl Chamberlain | Global Alliances | Board Director | Diversity & Inclusion | Corporate Social Responsibility

Ep55: Sheryl Chamberlain | Global Alliances | Board Director | Diversity & Inclusion | Corporate Social Responsibility

As a global technology executive, Sheryl drives businesses to success, cultivates forward strategies, and aligns business goals. She is a leader and executive who is able to revolutionize practices and change the paradigms of business. A key business asset in numerous major technology moves, strategies, and programs, Sheryl has built a reputation as an instrumental business partner and asset.

24 Aug 202020min

Ep52: Doron Ish Shalom | Previously, Partner | Head of Strategic Partnerships at fresh.fund

Ep52: Doron Ish Shalom | Previously, Partner | Head of Strategic Partnerships at fresh.fund

Doron is a partner at fresh.fund and has extensive experience in the education sector. After studying education and philosophy he became the Director of Education in the Israel Innovation Institute, where he led the Ed.il activities. He is a founding member of MassChallenge Israel and joined JVP, one of Israel’s largest VCs. Doron is passionate about changing the way we think about education.

24 Aug 202023min

Populært innen Business og økonomi

stopp-verden
dine-penger-pengeradet
e24-podden
rss-penger-polser-og-politikk
rss-borsmorgen-okonominyhetene
tid-er-penger-en-podcast-med-peter-warren
finansredaksjonen
pengepodden-2
utbytte
morgenkaffen-med-finansavisen
rss-sunn-okonomi
livet-pa-veien-med-jan-erik-larssen
aksjesladder
stormkast-med-valebrokk-stordalen
stinn-av-gryn
lederpodden
pengesnakk
okonomiamatorene
aksjepodden
rss-impressions-2