The $30M One-Pager: How Top Reps Build Business Cases That Actually Close | Bite-Sized Tactics
30 Minutes to President's Club | No-Nonsense Sales2 Jun

The $30M One-Pager: How Top Reps Build Business Cases That Actually Close | Bite-Sized Tactics

Nate’s Business Case Template One of the largest deals Nate (Co-Founder @ Fluint & Chief Growth Office @ Global Venture Network) ever closed—$30M—was won with a single, unbranded page. No logos. No design. Just black text on white paper. Why? Because it felt internal to the customer—not like a vendor pitch. The structure? Just 5 parts: 1. Priority-Driven Headline – Use the exec’s own language 2. Problem Statement – Frame the problem in a way that aligns with what you uniquely solve 3. Recommended Approach – Highlight 3 key things only you can do differently 4. Target Outcomes – Flip the problem into clear, metric-driven results 5. Required Investment – Be honest about time, money, and effort—don’t minimize it The key? Anchor the entire narrative in what the executive already cares about. If it sounds like an internal initiative, it gets bought in like one. RESOURCES DISCUSSED ⁠⁠⁠Join our weekly newsletter⁠⁠⁠⁠ ⁠⁠⁠Things you can steal⁠⁠⁠ Save $50 on any 30MPC course⁠⁠⁠ with code “PODCAST” Nate's Business Case

Episoder(530)

1 (Sell): Discovery without the nonsense chit-chat (Joe Caprio, Cofounder @ Reprise, former VP Sales @ Chorus)

1 (Sell): Discovery without the nonsense chit-chat (Joe Caprio, Cofounder @ Reprise, former VP Sales @ Chorus)

Join the most tactical sales newsletter in the world: https://hubs.ly/Q01-R33G0 Four Actionable Takeaways: Build rapport by kicking off with PPO (purpose, plan, outcome) instead of chit chat First is best. Rank your top buying signals. The moment you find one, use it and move on. Use situational questions to narrow down the key problem areas in a discovery. Stop finishing sentences for prospects to placate your own insecurities. Let the silence sit. Joe Caprio's Path to President’s Club: Co-Founder, Reprise (today) VP Sales, Chorus VP Sales, InsightSquared RESOURCES DISCUSSED Join our weekly newsletter Things you can steal

12 Mai 202033min

0 (Sell): Five minutes to figure out if this show is worth your time

0 (Sell): Five minutes to figure out if this show is worth your time

Join the most tactical sales newsletter in the world: https://hubs.ly/Q01-R33G0 Why in the world would you listen to 30MPC? Four Reasons to Listen: WHAT WE’RE NOT: Not stuck in 1975. Not stuck on fluffy mindset. Only actionable sales tactics. PREPARATION: Recorded for 45 minutes, cut to 30. Some episodes don’t make it. That’s okay. POLAR OPPOSITES: Nick is an Enterprise AE. Armand is a MM Sales Leader. SHOW STRUCTURE: Three actionable tactics at the beginning. The recap email at the end. Four Actionable Tactics How to avoid being forced to demo early Open on the phones by leading with context How to handle the “not interested” email The 3x3 cold email RESOURCES DISCUSSED Join our weekly newsletter Things you can steal

30 Apr 20205min

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