SYSK Choice: The Power of Word-of-Mouth Marketing & Why Dogs Love Us

SYSK Choice: The Power of Word-of-Mouth Marketing & Why Dogs Love Us

Want to know if someone you like is truly compatible with you? Check out their taste in music. This episode begins with an interesting look at how your taste in music can have a big impact on who you are attracted to and who may be attracted to you. Turns out you can tell a lot about someone by the tunes they listen to. http://www.medindia.net/news/Music-Predicts-Sexual-Attraction-80223-1.htm I often urge you to tell other people about this podcast because word-of-mouth marketing is considered to be one of the most effective and powerful methods to spread the word about an idea, or product or - yes a podcast. So who starts word of mouth marketing about something and what causes it to spread? Ted Wright, CEO of a marketing firm called Fizz and author of the book Fizz (https://amzn.to/2lLeUiA) is an expert on this subject. Listen as he joins me to explain how word-of-mouth marketing works and how you can make it work for your ideas or business. How clean is the air in your home? Probably not as clean as you think and probably not as clean as it could be. Listen to hear how you can easily make your indoor air a lot healthier. (Source: Jeff May, author of “My House Is Killing Me!” (https://amzn.to/2nhDZ5c) For centuries, dogs and people have gotten along pretty well. Why is that? Canine researcher Dr. Clive Wynne, founding director of the Canine Science Callaboratory at Arizona State University and author of the book Dog Is Love: Why and How Your Dog Loves You (https://amzn.to/2l4STLc) joins me to explain our amazing bond we have with dogs how to make it even stronger. PLEASE SUPPORT OUR SPONSORS! Grab NordVPN’s Cyber Month Deal! Go to https://nordvpn.com/SOMETHING or use code SOMETHING to get up to 73% off your NordVPN Plan + a bonus gift! T-Mobile for Business the leader in 5G, #1 in customer satisfaction, and 5G in every plan! https://T-Mobile.com/business Discover offers "Live Customer Service" with US based representatives available 24/7! Learn more at https://discover.com Grow your business with Shopify today at https://Shopify.com/sysk Visit https://ferguson.com for the best in all of your plumping supply needs! https://www.geico.com Bundle your policies and save! It's Geico easy! Learn more about your ad choices. Visit megaphone.fm/adchoices

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Episoder(1332)

The Secret Life of Gases & Why We Get Hooked - SYSK  Choice

The Secret Life of Gases & Why We Get Hooked - SYSK Choice

Some very popular drinks can do a surprising amount of damage to your teeth. Which ones are the worst offenders? This episode begins with what certain drinks do to your tooth enamel and some simple wa...

12 Sep 49min

The Bizarre World of Product Testing & Understanding Highly Sensitive People

The Bizarre World of Product Testing & Understanding Highly Sensitive People

When the power goes out, how long will food in your refrigerator and freezer stay safe? And how bad is it to open the door and check? Consumer Reports has some useful answers that could save you from ...

10 Sep 48min

SYSK TRENDING - What Makes Someone Credible

SYSK TRENDING - What Makes Someone Credible

Why do you believe some people almost immediately, while others make you skeptical? You might assume credibility comes down to expertise, experience and having the facts on your side. But there is muc...

8 Sep 27min

The Nocebo Effect: Placebo’s Evil Twin & Weird Facts You Never Knew

The Nocebo Effect: Placebo’s Evil Twin & Weird Facts You Never Knew

Have you ever been completely stuck trying to solve a problem or come up with a new idea? There is a remarkably simple thing you can do that research shows can get your creative juices flowing. And it...

7 Sep 48min

Why Secrets Are So Hard to Keep & The Curious Quirks of Language - SYSK Choice

Why Secrets Are So Hard to Keep & The Curious Quirks of Language - SYSK Choice

Eye contact can be tricky. Too little can make you seem bored or distracted. Too much can get uncomfortable fast. So what is the right amount? This episode begins with some fascinating research on eye...

5 Sep 48min

The Surprising Power of Swearing & How to Build Confidence Fast

The Surprising Power of Swearing & How to Build Confidence Fast

Want to significantly improve your chances of getting a good night’s sleep? There is one surprisingly simple thing you can do during the day that may actually help you sleep better that night. And no,...

3 Sep 49min

SYSK TRENDING - Are The Added Ingredients In Food All That Bad?

SYSK TRENDING - Are The Added Ingredients In Food All That Bad?

Processed food has gotten a pretty terrible reputation. We’re warned to avoid foods with long ingredient lists, mysterious additives and chemical names we can’t pronounce. “Ultra-processed” has practi...

1 Sep 23min

How to Get Better Healthcare & The Strange Ways Weather Affects You

How to Get Better Healthcare & The Strange Ways Weather Affects You

Ever notice that the trip home often seems shorter than the trip there—even when the distance and travel time are exactly the same? It happens so often that researchers have given it a name: the “retu...

31 Aug 50min

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