Unlocking GRC Potential with AI: A Conversation with Yair Kuznitsov, CEO of Anecdotes

Unlocking GRC Potential with AI: A Conversation with Yair Kuznitsov, CEO of Anecdotes

By Michael Matias, CEO of Clarity and Forbes 30 Under 30 alum


The intersection of Governance, Risk, and Compliance (GRC) and artificial intelligence (AI) marks one of today’s most significant business transformations. In my recent conversation with Yair Kuznitsov, an expert in AI and GRC, it became clear that GRC’s role within enterprises has fundamentally shifted, driven by rapid AI adoption.


Kuznitsov, whose team spent the past year on rigorous AI research in the GRC domain, highlighted the critical role of proprietary data in achieving enterprise-grade accuracy. “It’s very difficult to create AI that addresses specific use cases with high accuracy without training it on highly specific and vertical datasets,” he explained. Proprietary data isn’t just helpful—it’s essential for the trust enterprises demand.


Historically, GRC was seen as a gatekeeper—slowing innovation with rigid compliance requirements. Today, however, modern GRC teams are becoming enablers of innovation. As Kuznitsov put it: “Historically, GRC was a gatekeeper slowing innovation. Today, modern GRC teams enable innovation, ensuring trust remains intact.” This shift reflects the rising complexity created by global expansion, cloud adoption, and the proliferation of SaaS tools.


The scale of risk is staggering. Gartner projects that by 2025, 85% of enterprises will operate mainly in the cloud, challenging traditional compliance frameworks. GRC functions must now assess regulations rapidly while supporting swift, secure market entry. AI is uniquely positioned to meet this demand—but only if accuracy reaches the 80–90% confidence enterprises require. That confidence, Kuznitsov emphasized, depends on training AI with proprietary, vertical datasets.


At Clarity, we’ve seen firsthand how tailored AI models dramatically strengthen cybersecurity. AI doesn’t just upgrade compliance workflows—it transforms GRC from a reactive bottleneck into a proactive driver of innovation.


Kuznitsov also underscored how traditional compliance, rooted in static documents, has become chaotic in the face of globalization and fast-paced tech adoption. AI addresses this chaos, automating assessments, policy checks, and risk monitoring at speeds previously unimaginable. Here again, the differentiator is proprietary data. By grounding AI in enterprise-specific datasets, organizations secure the accuracy needed to maintain trust. As Kuznitsov noted, “Vertical AI solutions achieve high value by providing tailored accuracy for specific enterprise use cases.”


The lesson is clear: enterprises that embrace AI-driven GRC today will not just adapt, they’ll thrive. The evolution from passive gatekeeping to active enabling is no longer optional—it’s essential. Those that ignore this transformation risk being left behind in an increasingly complex regulatory landscape.


Enterprises must urgently rethink their approach to GRC. The AI era demands dynamic, proactive, and precise compliance strategies, rooted in proprietary data and vertical AI solutions. The choice is stark: adopt AI-driven GRC to accelerate innovation and maintain trust, or remain stuck in outdated practices and growing risk.

Episoder(1167)

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Ep82: Yael Shemer | Co-Founder and CMO of TULU

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Ep76: Steven R. Gerbsman | Managing Principal at Gerbsman Partners

Ep76: Steven R. Gerbsman | Managing Principal at Gerbsman Partners

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Ep80: Mor Chen | Managing Director at 8200 For Startups by EISP

Ep80: Mor Chen | Managing Director at 8200 For Startups by EISP

Mor is the Managing Director of 8200 For Startups by EISP, one of the leading startups accelerator in Israel. She founded the 8200 Alumni Association first female entrepreneurship program and the first startup accelerator for reserve duty soldiers. She is a tech and strategy enthusiastic, previously working as a software engineer at VMware and as a strategy consultant at Strategy& (previously Booz& Company). Mor is passionate about bringing more women into STEM and developing the next generation of women leaders.

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Ep78: Elia Gourgouris | Founder and President of the Happiness Center

Ep78: Elia Gourgouris | Founder and President of the Happiness Center

Dr. Gourgouris is an International Keynote speaker and a #1 Best-selling author of “7 Paths to Lasting Happiness”. After becoming a National Swim Champion of Athens (Greece), he received his BA, MD and PhD in Psychology. He founded the Happiness Center, an organization of world leading experts in the field of Positive Psychology, and has helped thousands of individuals and companies achieve happiness, success and corporate wellness.

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Ep79: David Tabachnikov | CEO of ScholarshipOwl

Ep79: David Tabachnikov | CEO of ScholarshipOwl

David is the CEO of ScholarshipOwl, where he is fighting student debt by redefining the way American students pay for their education. He and his team have recently launched the Future Minds Fund, that allows direct financial support for students through crowdfunded scholarships. Previously, David was a part of Google and Waze, and he is an expert on distributed teams, and remote-by default companies. He is a dedicated professional and a tech savvy entrepreneur, bringing humanity and technology closer.

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Ep77: Nicole Priel | Vice President at Ibex Investors

Ep77: Nicole Priel | Vice President at Ibex Investors

Nicole is an early stage investor with Ibex Investors where she focuses on Israeli tech startups. She serves as a mentor in several accelerators and is an active member of the startup ecosystem in Israel. In her spare time she enjoys connecting job seekers with jobs, leading the Brandeis Alumni Club of Israel, reading, and playing tennis. She lives in Raanana with her husband and their 3 children.

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Ep75: Keren Herskovici | Co-Founder and Managing Director, Woman2Woman

Ep75: Keren Herskovici | Co-Founder and Managing Director, Woman2Woman

Keren is Co-Founder and Managing Director of 8200 Woman2Woman. She works as a Finance Manager at a cybersecurity company founded by 8200 alumni. Previously Herscovici worked as the Israeli Accounting Manager at Check Point Software Technologies and as a valuation and strategy consultant at PricewaterhouseCoopers, leading projects for some of the largest companies in Israel. Herscovici also served in various roles for Unit 8200 of the Israeli Intelligence Corps and is currently a board member of the 8200 Alumni Association

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Ep72: Daniel Tal Mor | Co-founder and CEO at Lumen

Ep72: Daniel Tal Mor | Co-founder and CEO at Lumen

Daniel is the co-founder and CEO of Lumen, a company developing consumer nutrition management platform based on a small device that measures metabolism in a single breath and provides personalized food, lifestyle, and health recommendations. Lumen sold 10,000 devices on Indiegogo during the pre-campaign. Previously, Daniel co-founded Wibiya, acquired by Conduit, and later held VP roles at Conduit.

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