Dangerous copywriting strategy alert: you can't rely on SEO for landing clients (Episode 204)
The title of this podcast episode might sound dramatic, but it’s 100% true. There are copywriting experts touting this strategy. It’s so incredibly risky and, well, Nicki and Kate don’t want this s...
20 Nov 202425min
Secrets to Smooth Copywriting Client Relations (Episode 203)
We’ve talked a lot about boundaries. You know they’re important … … but how are you with enforcing your boundaries? It’s all too easy to let those boundaries slide. And the message your sending wh...
13 Nov 202423min
Self-Management Strategies for Getting Stuff Done - Crystal's Story (Episode 202)
Ever set your mind to make a change (like, oh, say buying a course?), ready to dig in and go full steam ahead and then … … find life getting in the way? That was the start of Crystal’s journey. ...
6 Nov 202427min
Top Copywriting Myths, Busted - Part II (Episode 201)
Last week, Kate and I busted through some of the most common copywriting myths (if you missed it, you can catch that episode here!) This week? You guessed it: the last of some of the most prevalen...
30 Okt 202442min
Top Copywriting Myths, Busted - Part I (Episode 200)
Turns out, just because it’s on the Internet doesn’t mean it’s true. 😉 Now, many of us know this, but it can be easy to believe things we read or see—even on an unconscious level … … And some o...
23 Okt 202433min
#1 Thing Getting in Your Way of Copywriting (and Other!) Success (Episode 199)
“Pitching is hard.” “I am scared to meet with clients.” “I can’t become a copywriter.” Do any of these sound familiar? The patterns we create by feeding our brain certain narratives is the ultimat...
16 Okt 202437min
Finding Copywriting Success Through Curiosity - Jared's Story (Episode 198)
Does the word “sales” give you the heebie jeebies? It did for Jared, too. Jared was working in tech when he started a blog about customer success, software as a service, and other tech topics. But ...
9 Okt 202428min
8 Unbreakable Laws of Copywriting (Episode 197)
Copywriting is one of the most flexible careers (You’ve probably heard us say that so many times you’re like, “Nicki and Kate, we know!.”) Just because its flexible does not mean there aren’t certain...
2 Okt 202429min
