Business of Aesthetics Podcast Show

Business of Aesthetics Podcast Show

The Business of Aesthetics (BOA) podcast show continues to inspire and help our community of aesthetic doctors grow their practices. We bring outstanding leaders in Dermatology, Plastic Surgery, and Aesthetics together to not just achieve more but experience fulfillment in their practice.

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Episoder(304)

4 Biggest Marketing Mistakes Practices Made in 2022 and How to Learn from them

4 Biggest Marketing Mistakes Practices Made in 2022 and How to Learn from them

Having a strong online presence for Aesthetic practices is important. Many of the practices are making mistakes when it comes to their marketing strategy, which is impacting their overall performance ...

16 Feb 202344min

Using Social Media to Differentiate

Using Social Media to Differentiate

To make an impact on your patients and reach new ones, you must modify your marketing tactics and pick up new skills. According to Hubspot, companies targeting consumers will prioritize communications...

9 Feb 202338min

Being Hyper-Focused On What You Are Great At

Being Hyper-Focused On What You Are Great At

The path to being a successful surgeon has its own good, bad, and ugly. But if you focus on the end goal and devote yourself to getting there, things can turn out perfectly. In this week's edition, Dr...

2 Feb 202338min

Grow Your Cosmetic Practice with Male Patients

Grow Your Cosmetic Practice with Male Patients

In this week's edition, Jeff and Naren explain ways to grow aesthetic practices with Male Patients! Tune in Now!

26 Jan 202345min

Creating a Patient Centric Boutique Practice - Using High Touch and Building Strong Relationships

Creating a Patient Centric Boutique Practice - Using High Touch and Building Strong Relationships

Not everyone should engage in multi-surgeon practices. Working in a larger system occasionally goes against a person's core values. Under these circumstances, the best course of action is to open your...

19 Jan 202340min

Building a Multi-Disciplinary Practice in NYC

Building a Multi-Disciplinary Practice in NYC

Building a multi-disciplinary practice in the aesthetic industry can be quite challenging. Multi-disciplinary practices offer a comprehensive choice of procedures including plastic surgery, skin & las...

12 Jan 202342min

Reflect, Renew and Reset your Marketing Strategy: Your 2023 Guide

Reflect, Renew and Reset your Marketing Strategy: Your 2023 Guide

These are some of the questions you should ask yourself when stepping into a new year. Why? Health-related industries such as the aesthetics sector are fast-paced. New technologies get introduced to t...

5 Jan 202339min

Hiring RN Injectors and Getting Started in Aesthetics

Hiring RN Injectors and Getting Started in Aesthetics

There are various titles for aesthetic nurses. They may be referred to as nurse injectors or even cosmetic nurses. Even though their titles could be slightly different, the essence of what they accomp...

29 Des 202242min

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