CHURN FM

CHURN FM is the podcast for subscription economy pros. Every Wednesday we hear how the world’s fastest growing companies are tackling churn and using retention & engagement to fuel their growth.

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Episoder(306)

EP17 | Stephen Levin (Zapier) - Why churn cannot be measured with a single number

EP17 | Stephen Levin (Zapier) - Why churn cannot be measured with a single number

Today on churn.fm we have Stephen Levin, currently working on special projects for the CEO of Zapier and the owner of Think Analytically. We chatted about why churn is not a metric that should be meas...

10 Jul 201945min

EP16 | David Skok (Matrix Partners) - Why churn is a critical metric for investors to understand when evaluating a startup

EP16 | David Skok (Matrix Partners) - Why churn is a critical metric for investors to understand when evaluating a startup

Today on CHURN.FM we have David Skok, a four-time founder, investor, and author of the blog For Entrepreneurs. We chatted about how David evaluates startups to invest in, the definition of product ma...

3 Jul 201945min

EP15 | April Dunford - How to develop a retention building product positioning

EP15 | April Dunford - How to develop a retention building product positioning

Today on CHURN.FM we have April Dunford, a product positioning consultant and author of Obviously Awesome. April helps startups position their products so that their customers get it, buy it, and love...

26 Jun 201945min

EP14 | Dennis Kayser - How Forecast uses predictive modelling to combat churn

EP14 | Dennis Kayser - How Forecast uses predictive modelling to combat churn

In today's episode of CHURN.FM we have Dennis Kayser the Founder and CEO of Forecast. Forecast helps project-based companies automate operations, empower people and leverage insights to drive business...

19 Jun 201939min

EP13 | Andrus Purde - How user acquisition impacts churn and how to measure it effectively

EP13 | Andrus Purde - How user acquisition impacts churn and how to measure it effectively

Today on the show we have Andrus Purde the Founder of Outfunnel. Outfunnel is a sales-centric marketing automation tool that tightly integrates with modern CRM’s like Pipedrive. You can automate email...

12 Jun 201938min

EP12 | Patrick Campbell - How Profitwell increased their customer lifetime value from $6k to $150K

EP12 | Patrick Campbell - How Profitwell increased their customer lifetime value from $6k to $150K

In today's episode of churn.fm, we have Patrick Campbell the Founder of Profitwell. ProfitWell provides free subscription metrics software to help you identify opportunities and then tools to help you...

5 Jun 201941min

EP11 | Mike Fiorillo - How Invision accidentally increased retention by focusing on virality

EP11 | Mike Fiorillo - How Invision accidentally increased retention by focusing on virality

Today on churn.fm we have Mike Fiorillo the Founder of Optimology and previously a Growth Product Manager and Head of Optimization at Invision. Invision is a digital product design platform powering t...

29 Mai 201942min

EP10 | Julie Hogan (Drift) - Drift's focus on their customer's success and it's churn crushing effects

EP10 | Julie Hogan (Drift) - Drift's focus on their customer's success and it's churn crushing effects

In today's episode of churn.fm, we have Julie Hogan, VP of the Customer team at Drift - a conversational marketing platform. We chatted about Julie’s early days at both HubSpot and Drift and the chal...

22 Mai 201943min

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