Backfired: The Vaping Wars
99% Invisible25 Juni 2024

Backfired: The Vaping Wars

When two Stanford graduate students set out to create a new kind of cigarette that wouldn’t kill them, they didn’t foresee all the obstacles that lay ahead—or the powerful forces their invention would unleash. Nearly 10 years after the launch of the JUUL, Backfired: The Vaping Wars asks: Could e-cigarettes have been the solution to one of the world’s most pressing public health problems—or was this technology doomed to introduce a whole new generation to nicotine, and end up perpetuating an intractable addiction?

Backfired is the latest podcast from Prologue Projects, the award-winning team behind Slow Burn, Fiasco, and Think Twice: Michael Jackson. Backfired is a show about the business of unintended consequences—what happens when solving one problem inadvertently leads to a host of new ones?

In this tale of opportunity, addiction, and good intentions gone awry, hosts Leon Neyfakh and Arielle Pardes offer a definitive account of Juul Labs’ rise and fall, as well as the ubiquitous illegal vape market that sprouted up in its wake. Through dozens of original interviews, they gain access to the key players who got swept up—sometimes unwittingly—in the firestorm that reshaped the culture of nicotine.

Backfired: The Vaping Wars

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Hard to Love a Brute

Hard to Love a Brute

No matter which James Bond actor is your favorite, it’s undeniable that the Sean Connery films had the best villains. There’s Blofeld, who turned cat-stroking into a thing that super-villains do, and then there’s Goldfinger—Bond’s flashiest nemesis. Fun fact: the … Continue reading → Subscribe to SiriusXM Podcasts+ to listen to new episodes of 99% Invisible ad-free and a whole week early. Start a free trial now on Apple Podcasts or by visiting siriusxm.com/podcastsplus.

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The Sunshine Hotel

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From the Sea, Freedom

From the Sea, Freedom

In 1933, delegates from the United States and fourteen other countries met in Montevideo, Uruguay to define what it means to be a state. The resulting treaty from the Montevideo Convention established four basic criteria for statehood—essentially, what is required … Continue reading → Subscribe to SiriusXM Podcasts+ to listen to new episodes of 99% Invisible ad-free and a whole week early. Start a free trial now on Apple Podcasts or by visiting siriusxm.com/podcastsplus.

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Awareness

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By the late 1980s, AIDS had been in the United States for almost a decade. AIDS had be the number one killer of young men in New York City, then of young men in the country, then of young men … Continue reading → Subscribe to SiriusXM Podcasts+ to listen to new episodes of 99% Invisible ad-free and a whole week early. Start a free trial now on Apple Podcasts or by visiting siriusxm.com/podcastsplus.

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On Location

On Location

So many classic movies have been made in downtown Los Angeles. Though many don’t actually take place in downtown Los Angeles. L.A. has played almost every city in the world, thanks to its diverse landscape and architectural variety, but particular … Continue reading → Subscribe to SiriusXM Podcasts+ to listen to new episodes of 99% Invisible ad-free and a whole week early. Start a free trial now on Apple Podcasts or by visiting siriusxm.com/podcastsplus.

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Johnnycab (Automation Paradox, Pt. 2)

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More than 90% of all automobile accidents are all attributable to human error, for some car industry people, a fully-automated car is a kind of holy grail. However, as automation makes our lives easier and safer, it also creates more … Continue reading → Subscribe to SiriusXM Podcasts+ to listen to new episodes of 99% Invisible ad-free and a whole week early. Start a free trial now on Apple Podcasts or by visiting siriusxm.com/podcastsplus.

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Children of the Magenta (Automation Paradox, pt. 1)

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On the evening of May 31, 2009, 216 passengers, three pilots, and nine flight attendants boarded an Airbus 330 in Rio de Janeiro. This flight, Air France 447, was headed across to Paris. Everything proceeded normally for several hours. Then, with no … Continue reading → Subscribe to SiriusXM Podcasts+ to listen to new episodes of 99% Invisible ad-free and a whole week early. Start a free trial now on Apple Podcasts or by visiting siriusxm.com/podcastsplus.

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Freud’s Couch

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Sigmund Freud’s ground-breaking techniques and theories for therapy came to be called “psychoanalysis,” and it was embodied, in practice and popular culture, by a single piece of furniture: the couch. Producer Ann Hepperman explores the role of this canonical object in … Continue reading → Subscribe to SiriusXM Podcasts+ to listen to new episodes of 99% Invisible ad-free and a whole week early. Start a free trial now on Apple Podcasts or by visiting siriusxm.com/podcastsplus.

17 Juni 201513min

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