Backfired: The Vaping Wars
99% Invisible25 Juni 2024

Backfired: The Vaping Wars

When two Stanford graduate students set out to create a new kind of cigarette that wouldn’t kill them, they didn’t foresee all the obstacles that lay ahead—or the powerful forces their invention would unleash. Nearly 10 years after the launch of the JUUL, Backfired: The Vaping Wars asks: Could e-cigarettes have been the solution to one of the world’s most pressing public health problems—or was this technology doomed to introduce a whole new generation to nicotine, and end up perpetuating an intractable addiction?

Backfired is the latest podcast from Prologue Projects, the award-winning team behind Slow Burn, Fiasco, and Think Twice: Michael Jackson. Backfired is a show about the business of unintended consequences—what happens when solving one problem inadvertently leads to a host of new ones?

In this tale of opportunity, addiction, and good intentions gone awry, hosts Leon Neyfakh and Arielle Pardes offer a definitive account of Juul Labs’ rise and fall, as well as the ubiquitous illegal vape market that sprouted up in its wake. Through dozens of original interviews, they gain access to the key players who got swept up—sometimes unwittingly—in the firestorm that reshaped the culture of nicotine.

Backfired: The Vaping Wars

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Secret Staircases

Secret Staircases

Wherever there is sufficient demand to move between two points of differing elevation, there are stairs. In some hilly neighborhoods of California–if you know where to look–you’ll find public, outdoor staircases. The large number of hidden public staircases is part … Continue reading → Subscribe to SiriusXM Podcasts+ to listen to new episodes of 99% Invisible ad-free and a whole week early. Start a free trial now on Apple Podcasts or by visiting siriusxm.com/podcastsplus.

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Hand Painted Signs

Hand Painted Signs

There was a time when every street sign, every billboard, and every window display was made by a sign artist with a paint kit and an arsenal of squirrel- or camel-hair brushes. Some lived an itinerant lifestyle, traveling from town … Continue reading → Subscribe to SiriusXM Podcasts+ to listen to new episodes of 99% Invisible ad-free and a whole week early. Start a free trial now on Apple Podcasts or by visiting siriusxm.com/podcastsplus.

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The Zanzibar and Other Building Poems

The Zanzibar and Other Building Poems

There comes a time in the life of a modern city where it begins to grow up–literally. Santiago, the capital of Chile, has been going through a tremendous growth spurt since its economic boom of the mid 1990s. It happened … Continue reading → Subscribe to SiriusXM Podcasts+ to listen to new episodes of 99% Invisible ad-free and a whole week early. Start a free trial now on Apple Podcasts or by visiting siriusxm.com/podcastsplus.

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New Old Town

New Old Town

Like many cities in Central Europe, Warsaw is made up largely of grey, ugly, communist block-style architecture. Except for one part: The Old Town. Walking through this historic district, it’s just like any other quaint European city. There are tourist … Continue reading → Subscribe to SiriusXM Podcasts+ to listen to new episodes of 99% Invisible ad-free and a whole week early. Start a free trial now on Apple Podcasts or by visiting siriusxm.com/podcastsplus.

5 Feb 201317min

In and Out of LOVE

In and Out of LOVE

Though its officially name is JFK Plaza, the open space near Philadelphia’s City Hall is more commonly known as LOVE Park. With its sleek granite benches, geometric raised planter beds, and long expanses of pavement, its success as a pedestrian … Continue reading → Subscribe to SiriusXM Podcasts+ to listen to new episodes of 99% Invisible ad-free and a whole week early. Start a free trial now on Apple Podcasts or by visiting siriusxm.com/podcastsplus.

23 Jan 201316min

The Great Red Car Conspiracy

The Great Red Car Conspiracy

When Eric Molinsky lived in Los Angeles, he kept hearing this story about a bygone transportation system called the Red Car. The Red Car, he was told, had been this amazing network of streetcars that connected the city–until a car … Continue reading → Subscribe to SiriusXM Podcasts+ to listen to new episodes of 99% Invisible ad-free and a whole week early. Start a free trial now on Apple Podcasts or by visiting siriusxm.com/podcastsplus.

11 Jan 201312min

The Brief and Tumultuous Life of the New UC Logo

The Brief and Tumultuous Life of the New UC Logo

If you’re not from California, or missed this bit of news, the University of California has a new logo. Or rather had a new logo. To be more precise they had a new “visual identity system,” which is the kind … Continue reading → Subscribe to SiriusXM Podcasts+ to listen to new episodes of 99% Invisible ad-free and a whole week early. Start a free trial now on Apple Podcasts or by visiting siriusxm.com/podcastsplus.

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Built for Speed

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I want you to conjure an image in your mind of the white stripes that divide the lanes of traffic going the same direction on a major highway. How long are the stripes and the spaces between them? You can … Continue reading → Subscribe to SiriusXM Podcasts+ to listen to new episodes of 99% Invisible ad-free and a whole week early. Start a free trial now on Apple Podcasts or by visiting siriusxm.com/podcastsplus.

12 Dec 201210min

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