Backfired: The Vaping Wars
99% Invisible25 Juni 2024

Backfired: The Vaping Wars

When two Stanford graduate students set out to create a new kind of cigarette that wouldn’t kill them, they didn’t foresee all the obstacles that lay ahead—or the powerful forces their invention would unleash. Nearly 10 years after the launch of the JUUL, Backfired: The Vaping Wars asks: Could e-cigarettes have been the solution to one of the world’s most pressing public health problems—or was this technology doomed to introduce a whole new generation to nicotine, and end up perpetuating an intractable addiction?

Backfired is the latest podcast from Prologue Projects, the award-winning team behind Slow Burn, Fiasco, and Think Twice: Michael Jackson. Backfired is a show about the business of unintended consequences—what happens when solving one problem inadvertently leads to a host of new ones?

In this tale of opportunity, addiction, and good intentions gone awry, hosts Leon Neyfakh and Arielle Pardes offer a definitive account of Juul Labs’ rise and fall, as well as the ubiquitous illegal vape market that sprouted up in its wake. Through dozens of original interviews, they gain access to the key players who got swept up—sometimes unwittingly—in the firestorm that reshaped the culture of nicotine.

Backfired: The Vaping Wars

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Broken Window

Broken Window

When Melissa Lee was growing up in Hastings-on-Hudson, a small town in upstate New York, there were only so many fun things to do. One was buying geodes and smashing them apart with a hammer. (You know geodes, right? Those … Continue reading → Subscribe to SiriusXM Podcasts+ to listen to new episodes of 99% Invisible ad-free and a whole week early. Start a free trial now on Apple Podcasts or by visiting siriusxm.com/podcastsplus.

29 Nov 201210min

Kowloon Walled City

Kowloon Walled City

Kowloon Walled City was the densest place in the world, ever. By its peak in the 1990s, the 6.5 acre Kowloon Walled City was home to at least 33,000 people (with estimates of up to 50,000). That’s a population density … Continue reading → Subscribe to SiriusXM Podcasts+ to listen to new episodes of 99% Invisible ad-free and a whole week early. Start a free trial now on Apple Podcasts or by visiting siriusxm.com/podcastsplus.

19 Nov 201214min

Razzle Dazzle

Razzle Dazzle

When most people think of camouflage they think of blending in with the environment, but camouflage can also take the opposite approach. It has long been hypothesized that stripes on zebras make it difficult for a predator to distinguish one … Continue reading → Subscribe to SiriusXM Podcasts+ to listen to new episodes of 99% Invisible ad-free and a whole week early. Start a free trial now on Apple Podcasts or by visiting siriusxm.com/podcastsplus.

5 Nov 20129min

Derelict Dome

Derelict Dome

In the Cape Cod town of Woods Hole, buildings are not usually dome-shaped. Producer Katie Klocksin was pretty surprised when she came across one. Katie started asking around about the dome.  She found it was built by the late Buckminster … Continue reading → Subscribe to SiriusXM Podcasts+ to listen to new episodes of 99% Invisible ad-free and a whole week early. Start a free trial now on Apple Podcasts or by visiting siriusxm.com/podcastsplus.

25 Okt 201213min

The Political Stage

The Political Stage

On this special edition of 99% Invisible, we joined forces with Andrea Seabrook of DecodeDC to investigate all the thought that goes into the most miniscule details of a political campaign. Andrea was the star of episode #48 of 99% … Continue reading → Subscribe to SiriusXM Podcasts+ to listen to new episodes of 99% Invisible ad-free and a whole week early. Start a free trial now on Apple Podcasts or by visiting siriusxm.com/podcastsplus.

12 Okt 201212min

Q2

Q2

Benjamen Walker had a theory that priority queues are changing the American experience of waiting in line. So he visited amusement parks, highways, and community colleges to find out how these priority queues work and who is using them. What … Continue reading → Subscribe to SiriusXM Podcasts+ to listen to new episodes of 99% Invisible ad-free and a whole week early. Start a free trial now on Apple Podcasts or by visiting siriusxm.com/podcastsplus.

2 Okt 201213min

A Series of Tubes

A Series of Tubes

Pneumatic (adj.):  of, or pertaining to, air, gases, or wind. In the world before telephone, radio, and email, the tasks of transmitting information and moving material objects were essentially the same challenge.  The way you sent someone a message was … Continue reading → Subscribe to SiriusXM Podcasts+ to listen to new episodes of 99% Invisible ad-free and a whole week early. Start a free trial now on Apple Podcasts or by visiting siriusxm.com/podcastsplus.

20 Sep 201215min

BackStory- Heyward Shepherd Memorial

BackStory- Heyward Shepherd Memorial

I only recently started listening to BackStory with the American History Guys, but it’s already earned a top spot in my crowded weekly rotation. With great stories and lively discussion, the “History Guys” connect our history to the present day. … Continue reading → Subscribe to SiriusXM Podcasts+ to listen to new episodes of 99% Invisible ad-free and a whole week early. Start a free trial now on Apple Podcasts or by visiting siriusxm.com/podcastsplus.

10 Sep 201212min

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