7MS #467: How to Succeed in Business Without Really Crying - Part 9

7MS #467: How to Succeed in Business Without Really Crying - Part 9

Hey everybody! I stayed in a hotel for the first time in over a year and boy oh boy...I hope I didn't get COVID from the bedsheets!

Anyhow, on that journey I thought of some things that I think will help your business on the marketing/project management/sales side to be more successful and less annoying. DISCLAIMER: I have no formal training in these areas, but I've been on both sides of the table for a number of years, and I think I'm getting a better idea of what clients do and don't like during the sales process. These things include:

  • Reduce layers of people complexity - don't have 17 of your people on the client intro/pitch call and then ghost them once they actually want to buy something!

  • Keep project management just complicated enough - I like project management tools and spreadsheet task-trackers like Smartsheet but I'm trying to let the client lead as far as how much detail they need when tracking their projects. By default, we create a document with a high level map of project milestones, timelines and key contact information. We update that as often as the client likes.

  • Personalize responses to Web leads - if you have an info@ or sales@ address for your business, I think you should personalize the response you give folks who write in. They wrote you for a reason! Don't just copy/paste some generic "Hey you wanted info about our company so here it is blah blah blah" response, that doesn't make people feel like you give a rip about their needs. Think of something personal to say in the reply. "Oh, I see you're in Minnesota. I'm a big Twins fan!" Something like that. Simple, easy and personal.

  • Don't sign people up for junk without asking - in this episode I give an example of a vendor we looked at (but didn't select) for some services, and the company decided to automatically sign ups up for a bunch of electronic and paper mailings. That's super annoying!

  • Don't stink at LinkedIn - in the last episode of this series, I told you about a guy who (to me) wins LinkedIn and the Internet because he sent me a personalized video LinkedIn invitation - it was awesome! Be more like that guy, and less like the mosquitoes who send invites like "Hi, I noticed you're human and figured we should be LinkedIn BFFs" and then sign you up for a non-stop barrage of sales pitches!

  • Bug people "just enough" - if you've had an awesome scoping call for a potential project and the client has received and reviewed the SOW, stay in touch with them periodically - even if it feels like you're being ghosted.

Avsnitt(683)

7MS #604: A Two Tool Teaser

7MS #604: A Two Tool Teaser

Today we tease two upcoming tool releases (shooting for Q1, 2024): TCMLobbyBBQ - a Python script for PC players of The Texas Chain Saw Massacre game to help players get out of lobbies and into live games ASAP! The script uses PyAutoGUI to take screenshots of what part of the game you're in, then make appropriate key presses and mouse clicks to get into lobby queues, then alert you when the game actually starts! EvilFortiAuthenticator - this tool will allow you to steal administrator API tokens from FortiAuthenticator which can lead to full compromise of the physical device. Happy new year!

2 Jan 202426min

7MS #603: Monitoring Your Tailscale Network with Uptime Kuma

7MS #603: Monitoring Your Tailscale Network with Uptime Kuma

Today I look at potentially replacing Splashtop and UptimeRobot (check out our episode about it here) with Tailscale and Uptime Kuma. The missing link (which I'd love some help with) is answering this security question: how can I setup Tailscale so that my 7MinSec testing box can connect to all these NUCs spread around the globe, but those NUCs cannot connect to each other (in case one is compromised)? Got some ideas? Let me know please!

24 Dec 202328min

7MS #602: How to Succeed in Business Without Really Crying - Part 14

7MS #602: How to Succeed in Business Without Really Crying - Part 14

Today we're talkin' business! Specifically: How to (gently) say "no" to (some) client projects How to (politely) challenge end-of-year deadlines An idea I'm kicking around in the lab - where I might do away with UptimeRobot and Splashtop in favor of Tailscale and Uptime Kuma

15 Dec 202344min

7MS #601: Breaking Up With Active Directory

7MS #601: Breaking Up With Active Directory

Today our pal Nate Schmitt (you may remember him from his excellent Dealing with Rejection: A DMARC Discussion Webinar) joins us to talk about breaking up with Active Directory. He covers: Why would you want to consider removing AD from your environment? What are common items to plan for? What steps should you take to efficiently plan a migration? What common challenges or considerations will you face?

11 Dec 202327min

7MS #600: First Impressions of Using AI on Penetration Tests

7MS #600: First Impressions of Using AI on Penetration Tests

Hey friends, today I share my experience working with ChatGPT, Ollama.ai, PentestGPT and privateGPT to help me pentest Active Directory, as well as a machine called Pilgrimage from HackTheBox. Will AI replace pentesters as we know them today? In my humble opinion: not quite yet. Check out today's episode to hear more, and please join me on Wednesday, December 6 for my Webinar on this topic with Netwrix called Hack the Hackers: Exploring ChatGPT and PentestGPT in Penetration Testing!

1 Dec 202322min

7MS #599: Baby's First Responsible Disclosure

7MS #599: Baby's First Responsible Disclosure

Today we talk about our first experience working through the responsible disclosure process after finding vulnerabilities in a security product. We cannot share a whole lot of details as of right now, but wanted to give you some insight into the testing/reporting process thus far, which includes the use of: BulletsPassView MITMsmtp mitmproxy

25 Nov 202338min

7MS #598: Hacking Billy Madison - Part 4

7MS #598: Hacking Billy Madison - Part 4

Today our good buddy Paul and I keep trying to hack the VulnHub machine based on the movie Billy Madison (see part 1 and 2 and 3). In today's final chapter, Paul and I: Find Eric's secret SSH back door Locate and decrypt a hidden file with Billy's homework Build wordlists with cewl Save Billy from the evil clutches of Eric Gordon!!!

17 Nov 202324min

7MS #597: Let's JAMBOREE (Java-Android-Magisk-Burp-Objection-Root-Emulator-Easy) with Robert McCurdy

7MS #597: Let's JAMBOREE (Java-Android-Magisk-Burp-Objection-Root-Emulator-Easy) with Robert McCurdy

Today we had a blast talking with Robert McCurdy about JAMBOREE (Java-Android-Magisk-Burp-Objection-Root-Emulator-Easy)! JAMBOREE allows you to quickly spin up a portable Git/Python/Java environment and much more! From a pentesting POV, you can whip up an Android pentesting environment, BloodHound/SharpHound combo, Burp Suite...the list goes on!

11 Nov 202332min

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