Master B2B Friday 15

Master B2B Friday 15

Each Friday Master B2B founders Andy Hoar and Brian Beck take a quick 15 minute spin around the world of B2B eCommerce, with their take on breaking news and lively conversations about the most pressing topics facing manufacturers, distributors and brands selling online.

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Avsnitt(100)

Why Do 95% of AI Projects Fail?

Why Do 95% of AI Projects Fail?

This week, Andy and Brian talk through a recent MIT report that found 95% of AI projects fail.  They discuss the barriers to success - specifically that the challenges aren't technical, they're strate...

22 Aug 202525min

Is AI Changing the Role of the Systems Integrator?

Is AI Changing the Role of the Systems Integrator?

Andy & Brian speak with American Eagle's Tim Ahlenius about how systems integrators are adapting to the new world of AI.  They discuss the need for systems thinking - understanding how different syste...

15 Aug 202524min

One B2B Executive's Journey Into the Gig Economy

One B2B Executive's Journey Into the Gig Economy

This week, Andy & Brian speak with former Grainger, Caterpillar, and Rexel executive John Pehler about how he has transitioned from being a full-time Chief Digital Officer in B2B companies to building...

8 Aug 202525min

Has the Gig Economy Come for B2B eCommerce Jobs?

Has the Gig Economy Come for B2B eCommerce Jobs?

This week on the Friday 15, Andy & Brian talk about the changing structure of the workforce and how gig roles will become increasingly prominent in B2B eCommerce, and how people will change their appr...

1 Aug 202524min

The key to finding digital executive roles in the age of AI

The key to finding digital executive roles in the age of AI

This week on the podcast, Andy & Brian speak with Ed Fenton, the Vice President of Artificial Intelligence and Digital Transformation at wholesale distributor Graybar, about what it’s like for senior ...

25 Juli 202523min

Using the Paradigm B2B Combine to Select an eCommerce Platform

Using the Paradigm B2B Combine to Select an eCommerce Platform

Andy and Brian walk through the results of Andy's Paradigm B2B Combine reports on eCommerce platforms, and they discuss strategies for preparing for a platform selection.   Download the Midmarket Repo...

18 Juli 202528min

Are B2B eCommerce Teams Understaffed?

Are B2B eCommerce Teams Understaffed?

Key takeaways from this week's episode: Home Depot continues expanding into B2B, leveraging its digital strengths and logistics infrastructure. B2B eCommerce teams are significantly smaller than th...

11 Juli 202522min

Mythbuster: AI Will Revolutionize Human Decision Making in Commerce

Mythbuster: AI Will Revolutionize Human Decision Making in Commerce

One of the big questions of the moment in AI is whether we are experiencing a REvolution or an Evolution when it comes to whether new technologies will enhance the decisions eCommerce practitioners ma...

3 Juli 202529min

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