Spotify's Ad-Skipping Tool, IAB Search Measurement Guidance, & More
Today in the business of podcasting:Spotify is testing "Skip Ahead," a one-tap ad-skipping feature for Premium subscribers that collapses a nine-tap skip into a single action, raising questions about ...
4 Aug 6min
Apple Services Revenue Up 12%, How Creators Use FAST Channels, & More
Today in the business of podcasting:Apple's fiscal Q3 2026 results show Services revenue, the segment housing Apple Podcasts, up 12% year over year to $30.7 billion, while SiriusXM Media CEO Jennifer ...
3 Aug 4min
Discussing The AMP Accords, The Power of Podcast Newsletters, & More
This week in the business of podcasting:Tom Webster makes the case that a podcast newsletter is the one channel where creators gather unmediated audience feedback, separating the work of promotion fro...
31 Juli 8min
The Best Real Estate in Podcasting, Ofcom Publishes U.K. Listening Data, & More
Today in the business of podcasting:Tom Webster closes out The Podcast Atlas series by arguing the email newsletter is the only piece of real estate a podcast creator actually owns, giving shows a dir...
30 Juli 6min
Podcasts Hold 9% of Canada's Ad Audio, Mission-Driven Shows Punch Above Their Weight, & More
Today in the business of podcasting:Signal Hill Insights' new Audio on the Move study finds podcasts account for 9% of ad-supported audio listening time in Canada, while YouTube and YouTube Music toge...
29 Juli 4min
The Podcast Atlas, Part 5: The Best Real Estate to Own in Podcasting
In the final stop on The Podcast Atlas article series, Tom Webster makes the case that a podcast newsletter is the most valuable piece of owned media a creator can build, and the one channel no platfo...
29 Juli 11min
Five Industry Leaders on AI & Measurement, RedCircle Brings Mic Check to Programmatic, & More
Today in the business of podcasting:Five podcast industry leaders from Audioboom, Sounds Profitable, Octave, The Times, and Bauer Media weigh in on the future of AI and audio measurement, with a growi...
28 Juli 6min
A New Definition for Podcasting, Patreon Downsizes Workforce 20%, & More
Today in the business of podcasting:The Alliance for Measurement in Podcasting released its accords, giving the industry shared definitions for what counts as a podcast, a play, and an ad impression, ...
27 Juli 6min
