Securing the AI Wild West: A Conversation with Elad Schulman, CEO of Lasso

Securing the AI Wild West: A Conversation with Elad Schulman, CEO of Lasso

The arrival of Generative AI marks perhaps the fastest and most dramatic technological change we've ever experienced, reshaping cybersecurity at a pace most organizations are unprepared for. A recent conversation with Elad Schulman, CEO and Co-Founder of Lasso, reinforced my understanding that organizations must rapidly adapt to this new reality, where threats evolve continuously and at an unprecedented rate.Schulman, a seasoned entrepreneur who founded and sold the cybersecurity company Segasec to Mimecast, emphasized that upon entering the Generative AI world about two years ago, it felt like stepping into a "new Wild West." "You need a new sheriff to catch the bad guys," he noted. This metaphor aptly captures the significant challenge organizations face today as traditional security models, built on static defenses and rigid tools, can no longer handle the dynamic, AI-driven threats.What's particularly striking about this transformation is the aggressive adoption of AI tools by employees themselves, without waiting for formal approvals or clear organizational policies. As Schulman explained, "Employees didn't wait for policy or enforcement; they simply started using these tools because they are extraordinarily effective." Such rapid, unsupervised adoption poses significant security challenges, from sensitive data leaks to exposure to new risks previously nonexistent.Lasso’s approach, under Schulman's leadership, focuses on providing organizations with comprehensive visibility into employees' use of AI tools. Instead of attempting to block the technology, their strategy enables safe and efficient AI adoption. "Security shouldn't prevent usage but enable it," Schulman emphasized. "We must help employees elegantly recover from mistakes rather than just block them."This approach represents a substantial shift from traditional security methods, which typically create user friction, harm productivity, and ultimately lead employees to circumvent policies. Organizations restricting AI usage risk undermining their competitive edge. Conversely, adopting this technology without adequate security exposes them to significant new vulnerabilities.Beyond security challenges, AI also opens new defensive opportunities. At Lasso, AI is employed to provide organizations immediate and active visibility into internal data flows, quickly identify threats, and neutralize them. "We are not just creating another security tool but an entire platform enabling organizations to adopt AI safely," Schulman said.From my perspective, we stand at a critical juncture. AI adoption is no longer optional—it’s already here, fundamentally changing the nature of work and security. Organizations strategically integrating AI within their security frameworks will secure a considerable competitive advantage. Those hesitant to do so will find themselves increasingly vulnerable to attacks leveraging precisely these technologies.As Schulman candidly summarized, "We are still learning as we go. Ignoring these changes simply isn't an option. The technology evolves nearly every week." In my view, this agile, adaptive, and proactive approach is precisely what cybersecurity leaders must adopt immediately.About Michael MatiasMichael Matias is the CEO and Co-Founder of Clarity, an AI-powered cybersecurity startup backed by venture capital firms including Bessemer Venture Partners and Walden Catalyst. Clarity develops advanced AI technologies protecting organizations from sophisticated phishing attacks and AI-generated social engineering threats, including deepfakes. Before founding Clarity, Matias studied Computer Science with a specialization in AI at Stanford University and led cybersecurity teams in Unit 8200 of the Israel Defense Forces. Forbes Israel recognized him early on, naming him to the exclusive 18Under18 list in 2013 and the Forbes 30Under30 list thereafter. Matias authored the book Age is Only an Int and hosts the podcast 20MinuteLeaders.

Episoder(1148)

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Ep1003: Yaron Ravkaie | Chief Executive Officer, Teridion

Ravkaie is highly energetic, experienced CEO with a technology background in the communications and IT industry and vast international experience. Ravkaie is the CEO of Teridion - a WAN service that is transforming enterprise connectivity. Based on the public cloud, Teridion's solution offers superior performance globally, including in China. Enterprises and SaaS providers worldwide benefit from Teridion's circuit-like WAN performance and reliability. Previously, he was CEO of Radcom, a global, publicly traded (NASDAQ) software company focused on service assurance and customer experience management. While working as the Chief Business Officer of RR Media, a satellite services company, he was responsible for the day-to-day operations. Before that he was a president at Amdocs – a leading software company serving the communications industry. His last role was as Division President, focused on creating new businesses, and reaching mega growth of ~$1B. I grew in the ranks of Amdocs from Technical director, Solution Architect, Presales to Vice President and then Division President. He is focused on growth and run with what I strategize, setup and sell.

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Ep1002: Yochai Corem | CEO, Cyberint

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Ep1001: Amir Weitmann | Managing Partner, Champel Capital

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Ep1000: Yossi Matias | Vice President, Engineering & Research, Google

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Ep999: Ohad Zadok | CEO and Co-Founder, Tagado

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Ep998: Ronen Dar | Co-Founder & CTO, Run:ai

Ep998: Ronen Dar | Co-Founder & CTO, Run:ai

Ronen Dar is an Algorithm engineer and the Co-Founder & CTO at Run:ai, a cloud-native software platform that optimizes and orchestrates GPU compute resources for AI and Deep Learning workloads. The company recently raised a $75M Series C. Before starting Run:ai, Ronen did a Ph.D. at Tel Aviv University and a postdoc as a research scientist at Bell Labs in the US, so he can talk about his switch from academia to becoming a founder. Ronen is a recipient of the Intel award for excellence in academic studies and research (2013), the Weinstein award for outstanding publication in the field of signal processing (2013), and the Weinstein prize for academic excellence (2011).

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Ep997: Eric Krzeslo | CEO, Mintt

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Ep996: Ehud Hausman | Partner, Head of Hi-Tech Practice Patent Attorney, Advocate, Reinhold Cohn & Partners

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