Securing the AI Wild West: A Conversation with Elad Schulman, CEO of Lasso

Securing the AI Wild West: A Conversation with Elad Schulman, CEO of Lasso

The arrival of Generative AI marks perhaps the fastest and most dramatic technological change we've ever experienced, reshaping cybersecurity at a pace most organizations are unprepared for. A recent conversation with Elad Schulman, CEO and Co-Founder of Lasso, reinforced my understanding that organizations must rapidly adapt to this new reality, where threats evolve continuously and at an unprecedented rate.Schulman, a seasoned entrepreneur who founded and sold the cybersecurity company Segasec to Mimecast, emphasized that upon entering the Generative AI world about two years ago, it felt like stepping into a "new Wild West." "You need a new sheriff to catch the bad guys," he noted. This metaphor aptly captures the significant challenge organizations face today as traditional security models, built on static defenses and rigid tools, can no longer handle the dynamic, AI-driven threats.What's particularly striking about this transformation is the aggressive adoption of AI tools by employees themselves, without waiting for formal approvals or clear organizational policies. As Schulman explained, "Employees didn't wait for policy or enforcement; they simply started using these tools because they are extraordinarily effective." Such rapid, unsupervised adoption poses significant security challenges, from sensitive data leaks to exposure to new risks previously nonexistent.Lasso’s approach, under Schulman's leadership, focuses on providing organizations with comprehensive visibility into employees' use of AI tools. Instead of attempting to block the technology, their strategy enables safe and efficient AI adoption. "Security shouldn't prevent usage but enable it," Schulman emphasized. "We must help employees elegantly recover from mistakes rather than just block them."This approach represents a substantial shift from traditional security methods, which typically create user friction, harm productivity, and ultimately lead employees to circumvent policies. Organizations restricting AI usage risk undermining their competitive edge. Conversely, adopting this technology without adequate security exposes them to significant new vulnerabilities.Beyond security challenges, AI also opens new defensive opportunities. At Lasso, AI is employed to provide organizations immediate and active visibility into internal data flows, quickly identify threats, and neutralize them. "We are not just creating another security tool but an entire platform enabling organizations to adopt AI safely," Schulman said.From my perspective, we stand at a critical juncture. AI adoption is no longer optional—it’s already here, fundamentally changing the nature of work and security. Organizations strategically integrating AI within their security frameworks will secure a considerable competitive advantage. Those hesitant to do so will find themselves increasingly vulnerable to attacks leveraging precisely these technologies.As Schulman candidly summarized, "We are still learning as we go. Ignoring these changes simply isn't an option. The technology evolves nearly every week." In my view, this agile, adaptive, and proactive approach is precisely what cybersecurity leaders must adopt immediately.About Michael MatiasMichael Matias is the CEO and Co-Founder of Clarity, an AI-powered cybersecurity startup backed by venture capital firms including Bessemer Venture Partners and Walden Catalyst. Clarity develops advanced AI technologies protecting organizations from sophisticated phishing attacks and AI-generated social engineering threats, including deepfakes. Before founding Clarity, Matias studied Computer Science with a specialization in AI at Stanford University and led cybersecurity teams in Unit 8200 of the Israel Defense Forces. Forbes Israel recognized him early on, naming him to the exclusive 18Under18 list in 2013 and the Forbes 30Under30 list thereafter. Matias authored the book Age is Only an Int and hosts the podcast 20MinuteLeaders.

Episoder(1148)

Ep987: Ilit Raz | CEO and Founder, Joonko

Ep987: Ilit Raz | CEO and Founder, Joonko

Ilit Raz is the CEO and founder of Joonko, the ultimate automated diversity recruiting software solution. She comes with over 18 years of experience working in various product management and team management roles in tech startups and 7 years in the highly regarded IDF intelligence unit 8200, with vast experience in NLP. She holds a Computer Science degree (Bsc.) and an Executive MBA. As a working woman in tech, usually being the only woman in the room, she experienced bias firsthand and began her journey towards workforce-related DE&I initiatives and decided to change the way people work. That's when she founded Joonko.

6 Jan 202320min

Ep986: Art Harrison | Co-Founder, Chief Growth Officer, Daylight

Ep986: Art Harrison | Co-Founder, Chief Growth Officer, Daylight

Art Harrison is co-founder and chief growth officer at Daylight. With more than 20 years of experience in the technology industry, Art started his career as an entrepreneur, building some of the first generation social networking dating sites with over 2,000,000 registered users. He is a dynamic and passionate speaker.

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Ep985: Shaara Roman | Founder & CEO, The Silverene Group

Ep985: Shaara Roman | Founder & CEO, The Silverene Group

Shaara Roman is author of “The Conscious Workplace” and founder and CEO of The Silverene Group, a culture consulting firm that is on a mission to help build better, more inclusive workplaces. Previously, Shaara held leadership positions in Fortune 500 companies. Born in India, schooled in Nigeria and England, and having lived in Greece before coming to the US, Shaara uses her global experience as the foundation for crafting strategies to improve culture, workforce quality, and operations across a multitude of disciplines in the public, private, and nonprofit sectors. Shaara also serves on several advisory and nonprofit boards, she’s a charismatic speaker, and an adjunct professor at Georgetown University.

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Ep984: Yehiel Atias | Co-Founder & CEO, Hexa

Ep984: Yehiel Atias | Co-Founder & CEO, Hexa

Yehiel Atias is the CEO and Co-Founder of Hexa, an immersive 3D tech stack that enables content creation, management, distribution, and analysis, and the chairmain of the retail tech public council at the Israeli Export Institute. Atias’ professional experience started at the young age of 21 and spans having founded two other companies to working alongside C-suite executives of retail giants like H&M, Alibaba, Walmart, Amazon,and IKEA. His strong belief in prioritizing people is palpable within Hexa’s company culture, and this tenet extends into Atias’ participation in nonprofit organizations.

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Ep983: Donald Thompson | CEO, The Diversity Movement

Ep983: Donald Thompson | CEO, The Diversity Movement

Donald Thompson is CEO of The Diversity Movement, a results-oriented, data-driven strategic firm offering clients a productized DEI journey built on digital learning tools, expertly-curated content, conversational AI, and analytics. The company was recently named to Inc. Magazine’s 2021 Best in Business List in DE&I Advocacy. In addition, Donald serves as a board member for several organizations in marketing, healthcare, banking, technology, and sports. Donald is an entrepreneur, public speaker, author, podcaster, Certified Diversity Executive (CDE), and executive coach. He is a thought leader on goal achievement, influencing company culture, and driving exponential growth. Donald has led companies that attained successful exits with strong returns for shareholders and employees. He writes a leadership column for WRAL TechWire and has contributed to Entrepeneur.com and CNBC.com. Donald’s autobiography and leadership book "Underestimated: A CEO’s Unlikely Path to Success" — published in October of 2022.

30 Des 202221min

Ep982: Elie Sprung | Hi-Tech and VC Partner, Arnon, Tadmor-Levy

Ep982: Elie Sprung | Hi-Tech and VC Partner, Arnon, Tadmor-Levy

Elie Sprung is a partner at Arnon, Tadmor-Levy law offices, with a special expertise in the field of Hi-Tech and Venture Capital. Elie’s clients include hi-tech companies and entrepreneurs as well as venture capital funds, incubators and accelerators in a wide array of industries. Elie has extensive experience in representing his clients in financings, exit transactions, intellectual property and commercial transactions and agreements as well as assisting in the day to day operations of a company, with his practice spanning the entire life cycle of emerging growth companies.

26 Des 202221min

Ep981: Tamir Wolf | CEO and Co-Founder, Theator

Ep981: Tamir Wolf | CEO and Co-Founder, Theator

Dr. Tamir Wolf is CEO and Co-Founder of Theator. After graduating medical school at the Technion, Tamir served as a physician in the IDF’s Flotilla 13 (the equivalent of SEAL Team 6). During his tenure in naval special ops, Tamir was awarded the Medal of Distinguished Service for treatment of wounded under fire. Transitioning to civilian life, Tamir found his passion for the industry side of healthcare and worked in various leadership positions in startups and as a VC. He co-founded Theator after witnessing the unacceptable variability and disparity in surgical care. Tamir holds a MD and a PhD from the Technion and completed the executive MBA program at Harvard Business School.

24 Des 202220min

Ep980: Yotam Oren | Co-founder and CEO, Mona Labs

Ep980: Yotam Oren | Co-founder and CEO, Mona Labs

Yotam is the co-founder and CEO of Mona, a startup developing an intelligent monitoring platform for AI and automations in a variety of industries. Over a 15+ year career as a technology executive, Yotam gained extensive experience bringing data-driven products into the enterprise software market. Prior to Mona, he was a growth and product executive at ADP, and an associate partner at McKinsey & Co. Yotam holds a B.Sc (Cum Laude) in Computer Science from Ben Gurion University in Israel, and an MBA (with distinction) from the University of Michigan.

20 Des 202221min

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