Securing the AI Wild West: A Conversation with Elad Schulman, CEO of Lasso

Securing the AI Wild West: A Conversation with Elad Schulman, CEO of Lasso

The arrival of Generative AI marks perhaps the fastest and most dramatic technological change we've ever experienced, reshaping cybersecurity at a pace most organizations are unprepared for. A recent conversation with Elad Schulman, CEO and Co-Founder of Lasso, reinforced my understanding that organizations must rapidly adapt to this new reality, where threats evolve continuously and at an unprecedented rate.Schulman, a seasoned entrepreneur who founded and sold the cybersecurity company Segasec to Mimecast, emphasized that upon entering the Generative AI world about two years ago, it felt like stepping into a "new Wild West." "You need a new sheriff to catch the bad guys," he noted. This metaphor aptly captures the significant challenge organizations face today as traditional security models, built on static defenses and rigid tools, can no longer handle the dynamic, AI-driven threats.What's particularly striking about this transformation is the aggressive adoption of AI tools by employees themselves, without waiting for formal approvals or clear organizational policies. As Schulman explained, "Employees didn't wait for policy or enforcement; they simply started using these tools because they are extraordinarily effective." Such rapid, unsupervised adoption poses significant security challenges, from sensitive data leaks to exposure to new risks previously nonexistent.Lasso’s approach, under Schulman's leadership, focuses on providing organizations with comprehensive visibility into employees' use of AI tools. Instead of attempting to block the technology, their strategy enables safe and efficient AI adoption. "Security shouldn't prevent usage but enable it," Schulman emphasized. "We must help employees elegantly recover from mistakes rather than just block them."This approach represents a substantial shift from traditional security methods, which typically create user friction, harm productivity, and ultimately lead employees to circumvent policies. Organizations restricting AI usage risk undermining their competitive edge. Conversely, adopting this technology without adequate security exposes them to significant new vulnerabilities.Beyond security challenges, AI also opens new defensive opportunities. At Lasso, AI is employed to provide organizations immediate and active visibility into internal data flows, quickly identify threats, and neutralize them. "We are not just creating another security tool but an entire platform enabling organizations to adopt AI safely," Schulman said.From my perspective, we stand at a critical juncture. AI adoption is no longer optional—it’s already here, fundamentally changing the nature of work and security. Organizations strategically integrating AI within their security frameworks will secure a considerable competitive advantage. Those hesitant to do so will find themselves increasingly vulnerable to attacks leveraging precisely these technologies.As Schulman candidly summarized, "We are still learning as we go. Ignoring these changes simply isn't an option. The technology evolves nearly every week." In my view, this agile, adaptive, and proactive approach is precisely what cybersecurity leaders must adopt immediately.About Michael MatiasMichael Matias is the CEO and Co-Founder of Clarity, an AI-powered cybersecurity startup backed by venture capital firms including Bessemer Venture Partners and Walden Catalyst. Clarity develops advanced AI technologies protecting organizations from sophisticated phishing attacks and AI-generated social engineering threats, including deepfakes. Before founding Clarity, Matias studied Computer Science with a specialization in AI at Stanford University and led cybersecurity teams in Unit 8200 of the Israel Defense Forces. Forbes Israel recognized him early on, naming him to the exclusive 18Under18 list in 2013 and the Forbes 30Under30 list thereafter. Matias authored the book Age is Only an Int and hosts the podcast 20MinuteLeaders.

Episoder(1149)

Ep964: Eitan Kyiet | Chief Executive Officer, Road2 Haifa

Ep964: Eitan Kyiet | Chief Executive Officer, Road2 Haifa

Today Eitan is the CEO at Road2 - a center how builds start-ups through networking, funding, and technology. also he serves as a co-president of the investment fund Friendly Angels Club. Lawyer Eitan Kate has been engaged for over 15 years. he took part in the team of the Ofer brothers and was a partner in the firm Amit Polk Matlon. Later, Eitan was involved in several senior positions in the leading med-tech companies in Israel, including Lumenis, Biosens-Webster - a subsidiary of Johnson & Johnson and served as COO at Kamada, one of the only ethical pharmaceutical companies in Israel. The world of investments is an integral part of Eitan's professional life, reflected in his familiarity with the Israeli ecosystem.

5 Des 202222min

Ep963: Chris Clews | Author, What 80s Pop Culture Teaches Us About Life and Work

Ep963: Chris Clews | Author, What 80s Pop Culture Teaches Us About Life and Work

Growing up in the '80s and with over twenty years of leadership experience in corporate marketing, Chris Clews knew three things very well – '80s pop culture, business and this crazy thing we call life. One day, in his mid 40s, he was on his couch having a self pity party of one over a job that just wasn’t working out for him. Flipping channels he stopped on the classic 1983 movie The Outsiders and literally jumped off his couch when he heard Johnny Cade say, “You still have a lot of time to make yourself be what you want.” Yes I do still have a lot of time to make myself be what I want, he thought to himself. He left his corporate career of 20 plus years and combined his areas of expertise to create the popular book series, The Ultimate Series on Essential Work & Life Lessons from ‘80s Pop Culture, which includes two volumes of What '80s Pop Culture Teaches Us About Today’s Workplace, with a third title scheduled to be released late September 2022, Raised on The '80s: 30+ Unexpected Life Lessons from the Movies and Music That Defined Pop Culture’s Most Excellent Decade. He parlayed the books into a keynote speaking career on the same topic.

5 Des 202221min

Ep962: Larisa Amir | Managing Director, Merck Healthcare R&D, Israel

Ep962: Larisa Amir | Managing Director, Merck Healthcare R&D, Israel

Larisa leads Merck KGaA's Healthcare R&D Center in Israel. She also serves on the Merck Global Healthcare Drug Discovery Technology Leadership Team and is a member of the "Women in Leadership" program. At Merck Larisa has managed global projects and teams across geographies and cultures. Larisa has extensive experience in the pharmaceutical industry, having worked for large corporations, small-to-medium businesses, and startups, and she is well-versed in process development, analytics, manufacturing, and technology transfer in the frame of pharmaceutical regulation. She is also involved in key startup business decisions such as the company's growth strategy, product portfolio, due diligence, technology review, and potential strategic relationships with other companies or investors.

2 Des 202221min

Ep961: Steven Gerbsman | Managing Principal, Gerbsman Partners

Ep961: Steven Gerbsman | Managing Principal, Gerbsman Partners

Steven R. Gerbsman is a nationally recognized Crisis/Turnaround CEO/Restructuring Professional and Private Investment Banker who has been involved in maximizing enterprise value, stakeholder and shareholder value in a broad variety of industries. He has worked with a wide spectrum of senior and junior lenders, bondholder groups, venture capital and private equity sources, private investors and institutional groups. He has acted in the capacity of Crisis/Turnaround CEO, Chief Restructuring Officer, Crisis Consultant, Private Investment Banker, Examiner for the Office of the United States Trustee, a member of the Board of Directors of various companies and Advisor to stakeholder groups.

30 Nov 202222min

Ep960: Bryan Clayton | CEO and cofounder, GreenPal

Ep960: Bryan Clayton | CEO and cofounder, GreenPal

Bryan Clayton is CEO and cofounder of GreenPal an online marketplace that connects homeowners with Local lawn care professionals. GreenPal has been called the “Uber for lawn care” by Entrepreneur magazine and has over 200,000 active users completing thousands of transactions per day. Before starting GreenPal Bryan Clayton founded Peachtree Inc. one of the largest landscaping companies in the state of Tennessee growing it to over $10 million a year in annual revenue before it was acquired by Lusa holdings in 2013

30 Nov 202221min

Ep959: John Nieuwenburg | Founder, W5 Business Coaching

Ep959: John Nieuwenburg | Founder, W5 Business Coaching

John Nieuwenburg has been a business coach since 2004. He has helped over 320 small business owners increase profit, remove the stress and chaos from their businesses and get their lives back. Before becoming a business coach, John was president of BC Liquor Stores which currently does over 3 billion dollars in sales annually with a headcount of 4,000 people. In 2019, MacKay CEO Forums awarded John with Canada's CEO Trusted Advisor Award in the Small Business category.

29 Nov 202218min

Ep958: Helen Gu | Founder and CEO, InsightFinder

Ep958: Helen Gu | Founder and CEO, InsightFinder

Dr. Helen Gu, Ph.D. has made it her life’s work to create unsupervised machine learning to detect anomalies in data in valuable ways. Based on more than 15 years of Helen’s academic research and findings, Helen created InsightFinder, a tool that can help predict and prevent IT incidents based on algorithms that can determine an anomaly score and predict the future impact on a company’s infrastructure. The platform also diagnoses the root cause of each system issue and provides automated self-healing capabilities to minimize the impact of service outages. In addition to being the founder/CEO of InsightFinder, Helen is also a computer science professor at the University of North Carolina, and worked at IBM T. J. Watson research center, where she worked on the IBM stream processing system called System S. It later became IBM's InfoSphere Stream product.

28 Nov 202222min

Ep957: Madhav Nair | Senior Vice President Of Engineering, ZoomInfo

Ep957: Madhav Nair | Senior Vice President Of Engineering, ZoomInfo

A passionate and empathetic leader, Madhav Nair is the Senior Vice President of Engineering at ZoomInfo, a leading go-to-market intelligence platform designed to drive a brand’s sales, marketing, and recruiting initiatives seamlessly and profitably. In his role, Madhav is responsible for leading engineering for all applications and data services, development, quality, and delivery of ZoomInfo’s software products.

28 Nov 202222min

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